Penn Media Signs Deal With Yellowpages.Com

Mokena, IL – Penn Media, the nation's largest aggregator of online email newsletters announced a deal with YellowPages.com. The deal is one of the largest in Penn's history as YellowPages.com and Penn agreed to a contract worth 50 million email impressions per month.

Mokena, IL (PRWEB) March 3, 2004 -

– Penn Media, the nation's largest aggregator of online email newsletters announced a deal with YellowPages.com. The deal is one of the largest in Penn's history as YellowPages.com and Penn agreed to a contract worth 50 million email impressions per month.

Founder and VP of Network Relations, Tom Zegar stated, "We are very pleased with being associated with YellowPages.com. Utilizing our vast reach to help increase traffic to YellowPages.com is a wonderful use of our e-zine network."

Text advertisements will be placed in publications that are part of its network of over 500 different publications. These publications are all double opt-in and range from daily recipe newsletters to stock tips. The announcement represents another sign that online advertising is on the rebound.

Penn Media, http://www.pennmedia.com, is the world’s largest email publisher with over 50 million subscribers and 900+ publications ranging from daily recipes to daily jokes. Penn Media is a privately held company based in the south suburbs of Chicago. Some of Penn’s clients include Kraft, Microsoft, Dole, Xerox, USPS and Johnson & Johnson, Nationwide insurance and Citicorp.

For an interview or more information about Penn Media contact:

Mary Kolacki

Penn Media

mary@pennmedia.com

708-478-4500 x 109