Penn Media Signs Softwarestop.Com To Client Roster

In yet another growing sign that advertising inside email newsletters is on the rise, Penn Media announced a 12 month contract with software site, SoftwareStop.com.

Mokena, IL (PRWEB) March 6, 2004--In yet another growing sign that advertising inside email newsletters is on the rise, Penn Media announced a 12 month contract with software site, SoftwareStop.com.

SoftwareStop.com is a new site devoted to offering free, and legal, downloading of software ranging from games to anti-virus software. Penn Media's VP of sales, Jeanie Davis stated,

"We are glad to bring SoftwareStop.com into our portfolio of clients. with over half of our subscriber base being dedicated downloaders, this is a perfect match. We look forward to continuing our relationship and helping them achieve their strategic objectives."

While the terms of the deal are confidential, Penn Media stated that they had to deliver a minimum of 250,000 visitors a month to the site for the duration of the contract.

For an interview or more information about Penn Media contact:

Mary Kolacki

Penn Media

mary@pennmedia.com

708-478-4500 x 109

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Penn Media, http://www.pennmedia.com, is the worlds largest email publisher with over 50 million subscribers and 900+ publications ranging from daily recipes to daily jokes. Penn Media is a privately held company based in the south suburbs of Chicago. Some of Penns clients include Kraft, Microsoft, Dole, Xerox, USPS and Johnson & Johnson, Nationwide insurance and Citicorp.