LBE, A Hispanic Publication - Beats Out All Other Consumer Magazines In Music Awards

La Banda Elastica, National Entertainment Magazine For Latinos, Is Awarded Another Prestigious Title: Best Consumer Publication -- Music" -At the esteemed 53rd Annual Maggie Awards Western Publications Association

(PRWEB) May 13, 2004 -- La Banda Elastica (known by trendsetting consumers as LBE) continues its hot streak of awards. Immediately after garnering two (2) first Place Awards for Outstanding Editorial Content and Graphic Design LBE secures its place as a leading consumer music publication in the US.

Western Publications Association Award to LBE for 2003-2004 Best Consumer Publication -- Music: Out of thousands of publications entries (general market and niche) throughout the US, the Western Publications Association recognizes LBE for excellence in editorial, creative, graphics, design and content by bestowing it with this top award.

For 12 years running, LBE, continues to be highly regarded by its general market peers SPIN, ROLLING STONE and the entertainment section of periodicals such as the LA Times, as the bible" for Latin Alternative Rock, Latin music, lifestyle and entertainment.

La Banda Elastica, widely considered as the most influential publication in the Latin Alternative music world by major news and entertainment sources, LBE continues to grow in circulation and with advertisers among the largest minority market in the U.S. As well LBE is the most significant Latin Alternative music publication among the majority 18-34 population, urban Latino, in many of the top US cities such as Los Angeles, New York and Miami.

Western Publications Association: has represented magazine publishers and companies who interact with the magazine publishing industry for over 50 years. Serving those publications west of the Mississippi, they are committed to responding to the challenges and opportunities facing our ever-changing industry, today and in the future. http://www.wpa-online.org

La Banda Elastica (LBE): For over 12 years, LBEs staff of talented photographers, designers and writers from all over Latin America and Europe have made this award-winning publication reach the Corazon" -- the heart of the Latino market: the 18-34 audience, through cutting edge coverage of alternative music, new technologies, film, art, fashion and style. La Banda Elastica is part of the LBE Group -- a unique multimedia company serving the Latino market. For more information go to: http://www.labandaelastica.com and http://www.lbegroup.com

SMSI: is a boutique promotional marketing agency specializing in entertainment, technology, product sell through and the Latino market. For more information go to: http://www.smsinet.com

Contacts:

Louise Smith- SMSI    

Tel. 323 467 8844    

Email: lsmith@musicevents.com    

Maria Madrigal -- La Banda Elastica

Tel. 626 337 8800 ext. 300

Email: maria@labandaelastica.com