Get carded this summer with UEFA EURO 2004 CD Cardz and get the spin on Europe's greatest football stars.

UEFA EURO 2004 CD trading Cardz (WIN/MAC) are released into the European retail market.

London (PRWEB) June 10, 2004 -- Serious Global Holdings Ltd have announced that sales of their UEFA EURO 2004 CD trading Cardz are well underway. Millions of units have been distributed throughout retail outlets within European territories. UK retailers include Harrods, WH Smith, Woolworth, COOP as well as Tesco Stores, newsagents and petrol stations. The cardz are available throughout European news kiosks and petrol stations too, including France, Spain and Italy, in addition to WalMart and Toom-Markt in Germany and the official Portuguese stadium stores. They will also available online at www.euro2004.com and www.serious.com

Randomly packaged, the 60 concealed interactive cardz, with up to 80 MB of content each, are available for just 1.99 per card and 199.00 for the complete collector album. Descended from the concept of traditional sports stickers and trading cards, these avant-garde CD (ROM) Cardz (Win/Mac) of 60 football stars from UEFA EURO 2004, are driving old school paper products off the 21st century pitch.

Each card features a single star from the national squads competing in the June Finals and players include David Beckham, Zinedine Zidane, Luis Figo, Thierry Henry and Michael Owen. Content includes video clips, photos, on line voting poll, trivia and desktop goodies, with exclusive editorial written by commentator, Nick Webster of Fox Sports, mapping out the players career leading up to their selection for Portugal 2004. The cardz are also available in French, German, Portuguese, Spanish and Italian.

Judging by international retail reaction, we anticipate that these cardz are going to be one of the hottest collectables of the worlds 3rd largest sporting event," commented Kathy Heslop, Chief Licensing and Production Officer at Serious. In this accelerated information age, fans expect a multi-dimensional collectible, packed with interactive content and our CD Cardz certainly deliver all that and more!"

With offices in London, New York and Singapore, Serious is a privately owned, worldwide publisher of interactive and CD and DVD Cardz. Reminiscent in shape to traditional trading cards and expanding on the principle of the European football sticker, but with up to 80 megabytes of content, CD Cardz are both Windows and Mac compatible, requiring no additional software or installation. DVD Cardz can be played in any standard DVD player including PlayStation2, Xbox and Game Cube. A pioneer in '21st Century Collectible, Serious products are presently being sold at over 40,000 retail outlets worldwide and online at www.serious.com. In addition to their current partners at the NFL, NBA, UEFA EURO 2004 and Manchester United, Serious has produced CD Cardz for New-Line Cinema, Sony Pictures, Columbia Pictures, Warner Brothers Pictures, Miramax Films, Universal Pictures and 20th Century Fox, bringing movie fans some of the hottest Hollywood titles, including Spider-Man and The Lord of the Rings.

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