Conner Strong Customer Data Integration Case Study Published Commercial insurance brokerage benefits from developing a single customer view with SingleVision® customer data integration software from Business Development Solutions. Mount Laurel, NJ (PRWEB) October 24, 2008 Business Development Solutions, Inc. ("BDS") announces the publication of a customer data integration case study outlining its implementation of SingleVision® software for Conner Strong. Conner Strong, the 18th largest privately held brokerage and 31st largest insurance brokerage in the country, is a leading provider of property and casualty insurance and employee benefits products and services. BDS is the developer of SingleVision®, the customer data integration software application that links organizational and contact information from separate data silos in order to provide a single customer view. The case study is a follow up to a joint presentation on customer data integration by Robert Bloom, President of BDS, and Timothy Casey, CIO of Conner Strong, at The 6th Annual Insurance Direct Marketing Forum in Philadelphia on September 15, 2008. "This case study provides an overview of the marketing challenges caused when data from multiple sources is stored in separate databases and how Conner Strong was able to overcome these challenges by coordinating all their data to develop a single customer view using BDS's SingleVision customer data integration software," says Bloom. Please click here to download the case study detailing Conner Strong's single customer view, Please click here for additional information on customer data integration and related subjects. About Business Development Solutions:
About Conner Strong:
###
|
© Copyright 1997-2012, Vocus PRW Holdings, LLC. |