iContact Offers Advice on Growing Your Business in a Slower Economy

Local Seminars to Offer Small Business Best Practices

Durham, NC (PRWeb) October 30, 2008-- iContact, the leading provider of email marketing (http://www.icontact.com/roadtour2008) software for small and mid-sized businesses, today announced the launch of the iContact Road Tour - a 10 city seminar series designed to educate small businesses about marketing in a down economy and email marketing best practices.

The tour, set to kickoff in Richmond, VA November 6 will help small and medium sized businesses learn winning strategies for marketing their products and services.

Attendees will also explore the basics of what email marketing is, discover why it's so effective and how to use it in their business strategy to achieve specific goals.

"Email marketing has the highest return on investment across all advertising mediums - $15.50 return on every $1 spent," said Ryan Allis, CEO of iContact. "In a down economy it makes fiscal sense for small businesses to stay in touch with current and potential customers in a cost-effective way. Our Road Tour seminars are designed to equip businesses with the tools they need to not only survive, but thrive in this challenging business climate."

The free seminars will also cover:

•    The nuts and bolts of easily creating great looking email campaigns

•    A checklist of email marketing best practices, tips and strategies

•    The secrets of gathering customer feedback and important tracking information

•    Case studies of successful email marketing campaigns

The seminars are open to the public, and registration is available at: http://www.icontact.com/roadtour2008

The complete schedule of iContact Road Tour seminars is listed below, along with contact information for each city.

November 6, 2008

8:30am - 10:30am

Dancing Elephants Office

2100-B Maywill Street

Richmond, VA

(804) 254-4122

November 7, 2008

8:30am - 10:30am

Morrisville Chamber of Commerce

White Ventures Chamber Building

260 Town Hall Drive, Suite A

Morrisville, NC 27560

(919) 463-7150

November 11, 2008

10:00am - 11:30am

Andover Comfort Suites

4 Riverside Drive

Andover, MA 01810

(978) 475-6000

November 11, 2008

8:30am - 10:30am

Skyline Club

2000 Town Center

Southfield, MI 48075

(248) 350-9898

November 12, 2008

8:30am - 10:30am

Roosevelt Hotel

Madison @ 45th

New York, NY 10017

(888) 833-3969

November 12, 2008

8:30am - 10:30am

Carleton Hotel

1110 Pleasant St.

Oak Park, IL 60302

(708) 848-5000 ext. 103

November 13, 2008

8:30am - 10:30am

George Mason University

Arlington Campus

The Original Building, Room 244

3401 North Fairfax Drive

Arlington, VA 22201

(703) 993-8140

November 18, 2008

6:30pm - 8:00pm

University of Miami Conference Center

400 S.E. 2nd Ave

Miami, FL 33131

(305) 284-5137

November 20, 2008

8:30am - 10:30am

Centre Club - Tampa

123 S. Westshore Blvd.

Tampa, FL 33609

(813) 349-2747

November 21, 2008

8:30am - 10:30am

Smyrna Community Center

200 Village Green Cir. Se,

Smyrna, GA 30080

About iContact

With more than 35,000 customers and 120 employees, iContact is the leading email marketing services for small businesses (http://www.icontact.com/roadtour2008) and non-profits. iContact allows for easy creation of email newsletters, RSS feeds, surveys, and Autoresponders. Market leaders like Bank of America, Ford, Vonage, Symantec, International Paper, LG Electronics, ReMax, United Colors of Benetton, and Centex Homes, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods. iContact, designed for the SMB market and iContact Enterprise, designed for mid-sized to large organizations, are both available at www.icontact.com.

Contact Chuck Hester, Communications Director, chuck@icontact.com or (919) 459- 1451.

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