DMS Launches a New Website For Companies Marketing to Baby-Boomers To Enhance Capturing and Holding the Attention of Their Target Audience

DMS is launching ingeniousboomermarketing.com to assist any company that primarily markets to adults 50 and over. The website targets insurance companies and agents, reverse mortgage companies, final expense companies, estate planning law firms, Adult Senior product manufacturers etc. and outlines an innovative approach to capturing and holding the attention of Baby-Boomers and Adult Seniors over an extended period of time.

San Clemente, CA (PRWEB) November 5, 2008 -- DMS, a Southern California based corporation, is launching www.ingeniousboomermarketing.com (a new B2B website) to help companies increase the scope and promotional impact of their marketing efforts through an innovative approach that captures & holds the attention of Baby-Boomers and Adult Seniors over an extended period of time.

DMS has been successful with this unique trademarked approach in other business categories, but this is the first time DMS has offered to help companies that cater to this specific segment of the US population. This new website wil not only briefly outline how & why its marketing model works, it will also allow any viewer the opportunity to receive a free DVD Info-Sample.

Per Hank Gillebaard Jr., President & CEO of DMS, "This new website offers inexpensive marketing help to literally any company that focuses on the 50 and older crowd. Our goal is to enhance the marketing efforts of those companies nationwide that have targeted this largest single segment of population in the US as their buying audience, without the company having to spend a great deal of money."

The fresh marketing approach detailed in this new website revolves around the growing realization of one's mortality when a person turns 50 and the subsequent increased priority as they get older to professionally capture their legacy on DVD to be passed on to the next generation. DMS parlays this dynamic into a unique attention grabbing program that ensures virtually all direct mail or e-mail contacts that are delivered to the customers & prospects of the participating company are not only consistently opened, they are also also welcomed and appreciated. The designed repetitive promotional impact this program delivers in product and service branding verses its cost is quite possibly unprecedented.

For additional information about DMS or to receive a free DVD Info-Sample, please contact:

Hank Gillebaard Jr.

President

DMS

(888) 284-0004

www.ingeniousboomermarketing.com

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