Bay Area Interactive Group (BIG) Announces Sponors

Newly formed Bay Area Trade Group Annouces October 7th Kickoff Event and Signature Sponsors. Group seeks to reclaim San Francisco's rich interactive legacy.

SAN FRANCISCO, CA (PRWEB) September 28, 2004 -- The Bay Area Interactive Group (BIG), a professional trade organization for digital marketers, announces the sponsors for its highly anticipated kickoff event that will be held at Mezzanine on Thursday, October 7th. Signature sponsors include: 24/7 Media, Fathom Online, Google, MSN, ValueClick and Yahoo!.

The formation of the Bay Area trade group represents not only a rejuvenated interactive community but an industry that is absorbing marketing budgets from traditional media outlets. The group seeks to reclaim San Francisco rich interactive legacy through networking, social and educational events.

The kickoff event will feature guest speakers Larry Kramer Chairman and CEO of CBS Marketwatch, and BIG officers, John Durham, President and Scot McClernon, Vice President. The one-hour segment will be followed by food, cocktails and entertainment.

"BIG represents some of the best and brightest thinking in digital marketing and in that regard, MSN is excited to be a part of the bright future of the San Francisco ad community", said Jay Sampson, Western Regional Director, MSN Sales

BIG is leading the charge of providing a much-needed forum for digital marketers in the Bay Area," said Chris Churchill, CEO of Fathom Online. This group will certainly impact the business landscape from a 'lessons learned perspective."

We are thrilled to have these companies as our sponsors," said John Durham, President of BIG. Each of them brings great experience and knowledge to our organization and supports BIGs mission to facilitate the education, collaboration and innovation among digital marketers."

In addition to the corporate sponsors, BIG has also secured five hospitality sponsors: Advertising.com, Atlas DMT, Ask Jeeves, Reuters and The New York Times. For membership and RSVP information, access the newly-launched web site at www.sfbig.com

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