paybox Wins Gold Mobile Star Award 2008 and is Finalist for 'Changing Lives' AfricaCom Award

Winning the Gold Mobile Star Award 2008 for its success story with Maxis Malaysia - leveraging the power of paybox' "Mobile Wizard" - honours paybox's side-by-side approach to its customers. Being a finalist for the AfricaCom award substantiates paybox's efforts in developing a banking the unbanked product for anybody with a mobile phone.

Frankfurt, Germany (PRWEB) November 18, 2008 -- paybox, the global market leader for mobile payment enterprise solutions, is proud to announce that it has won another Gold Mobile Star Award™ from MobileVillage® in the category "Success Story: Marketing" and that it is a finalist for the prestigious AfricaCom Award 2008.

This award-winning success story is about Maxis, the leading mobile operator in Malaysia, using the paybox Brand Mobiliser ("Mobile Wizard") to maximise the mobile lifestyle of its over 8 Million subscribers. Within the last year, Maxis launched several new m-Commerce services, including the "MessagePlus", "i-Share" and "Maxis Caller Ringtone" campaigns - leveraging the Mobile Wizard's functionalities and implementing successful mobile Marketing campaigns.

"To be honoured with another Gold Mobile Star Award proves our approach in working side-by-side with our customers for their success," says Eckhard Ortwein, CEO, paybox. "This story is an excellent example that sustained success in mobile Payments and mobile Commerce has to be driven by an integrated Mobile Marketing concept."

The annual Mobile Star Awards™ recognize the top mobile products, success stories and visionaries in mobile and wireless technologies. Winners are chosen by the thousands of subscribers to Go Mobile®, MobileVillage's free online newsletter which includes distribution to CEOs, IT Directors and top technology journalists and analysts.

"Mobile professionals and IT managers face a daunting task in finding the best products, partner companies, and success stories," notes Gary Thayer, MobileVillage's editor and awards program coordinator. "Thanks to the Mobile Star Awards and Go Mobile readers, it's easy for people to see the products and success stories that stand above the rest."

paybox is also among the finalists for the "Change Lives" AfricaCom Award. The prestigious AfricaCom Awards 2008 are a unique celebration of the highest annual achievements across the African Communications Market. As an independently-judged awards scheme, the AfricaCom Awards will reward and recognise the success of the African market. The Awards offer winners and shortlisted companies a mark of quality, innovation and leadership within Africa.

"The quality and quantity of entries was exceptional and sets the standard for the African telecommunications industry going into 2009," said Ian Hemming, CEO, informa Telecoms & Media. Winners will be announced at the AfricaCom Awards gala dinner on the 18th of November in the Grand Ballroom of the CTICC.

paybox will be present at the Mobile Asia Conference in Macau (18-20 Nov) and at the AfricaCom in Cape Town (18-20 Nov).

About paybox

paybox solutions AG ("paybox") is the global market leader for mobile payment enterprise solutions. Founded in 1999, paybox was the first to launch mass-marketable mobile payment solutions in five European markets. paybox setup operator-led, national mobile Payment standards in Germany and Austria. In 2007, paybox was awarded the International Stevie Award for Best Product in Telecommunications. Recognised for having the broadest mobile Commerce offering worldwide, paybox mobile payment enterprise solutions are deployed across Europe, North and South America, North Africa, the Middle East and Asia. paybox is an official GSMA Mobile Money Vendor and a G-Cash Remittance Partner. For more information on paybox, please visit www.paybox.net

About MobileVillage®

Founded in 1993, MobileVillage is a market and solution development company dedicated to advancing mobile and wireless productivity in a wide range of industries. MobileVillage accomplishes this by fostering education and alliances through its Mobile "Best of Breed" solution identification, event partnerships, an online industry directory, industry job postings, daily online news, its widely respected Go Mobile® newsletter, a Mobile Mentors™ program, and popular annual Mobile Star Awards™ program. Visit MobileVillage online at www.mobilevillage.com.

About AfricaCom

Now in its 11th year, AfricaCom is the flagship event within the Com World Series and the premier pan-African communications event. For a decade, this event has comprised a high-level conference and co-located exhibition and year-on-year continues to be the best place to meet existing clients and build new contacts in the region. For more information, please visit www.comworldseries-africa.com

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