Experience Thanksgiving Dinner Triumph with Jennie-O Turkey Store® Oven Ready™ Turkey

Preparing a stress-free Thanksgiving dinner has never been easier with help from Jennie-O Turkey Store and the Jennie-O Turkey Store® Oven Ready™ turkey--the first whole turkey that goes directly from freezer to oven to perfect with no thawing, no cleaning--and no worries. This is the Thanksgiving turkey for people seeking easy cooking instructions.

Willmar, Minnesota (PRWEB) November 19, 2008 - Preparing a stress-free Thanksgiving dinner has never been easier with help from Jennie-O Turkey Store and the Jennie-O Turkey Store® Oven Ready™ turkey--the first whole turkey that goes directly from freezer to oven to perfect with no thawing, no cleaning--and no worries. This is the Thanksgiving turkey for people seeking easy cooking instructions.

The Jennie-O Turkey Store® Oven Ready™ turkey trauma or triumph promotion helps consumers overcome common Thanksgiving dinner challenges to create a flawless meal. No need for "how to cook a turkey" recipes. This turkey's cook time starts when you remove it from the freezer and ends after cooking approximately three and one-half hours.

Visitors to the Web site can read others' turkey trauma stories (http://www.jennieo.com/promotions/OvenReadyTurkey/traumaStories.aspx) as well as share their own, giving them the opportunity to learn from the mistakes of others while learning more about the benefits of the Jennie-O Turkey Store® Oven Ready™ turkey.

The Web site also features trauma videos (http://www.jennieo.com/promotions/OvenReadyTurkey/traumaVideos.aspx), triumph stories (http://www.jennieo.com/promotions/OvenReadyTurkey/triumphStories.aspx) and simple instructions on how to cook a Jennie-O Turkey Store® Oven Ready™ turkey (http://www.jennieo.com/promotions/OvenReadyTurkey/howItWorks.aspx) to ensure triumph this Thanksgiving.

"Thanksgiving doesn't have to be stressful for those preparing the meal." said Cris Eide, director of retail marketing, Jennie-O Turkey Store. "Easy to follow instructions and a how-to video--both available at the Web site--demonstrate just how quick and easy preparing a Jennie-O Turkey Store® Oven Ready™ turkey can be."

Several holiday mishap stories were even brought to life in the form of trauma videos. View the Thanksgiving turkey videos at http://www.jennieo.com/promotions/OvenReadyTurkey/traumaVideos.aspx.

Visitors to the Web site can enter an instant-win sweepstakes by providing a valid e-mail address to win camcorders, MP3 players and movie gift cards. A grand prize drawing offers a chance to win a month of free groceries.

To learn more about easy Thanksgiving turkey recipes, go to the Jennie-O site (http://www.jennieo.com/recipes/default.aspx).

About Jennie-O Turkey Store

Jennie-O Turkey Store, Inc., based in Willmar, Minn., is a wholly-owned subsidiary of Hormel Foods Corporation (NYSE: HRL) and one of the largest turkey processors and marketers in the world. Jennie-O Foods, Inc., acquired by Hormel Foods in 1986, was united with The Turkey Store Company in 2001 to create the industry-leading processor and marketer of traditional and value-added turkey products for the retail, foodservice and deli markets.

Offering an array of high quality fresh, frozen, refrigerated and deli turkey products, Jennie-O Turkey Store produces more than 1,300 items, distributing its products throughout the United States and 26 countries. With corporate offices in Willmar, Jennie-O Turkey Store currently employs 7,000 people throughout the United States. For additional information, visit the Jennie-O Turkey Store Web site at www.jennieo.com.

Hormel Foods Corporation

Julie Craven, 507-437-5345

Vice President of Corporate Communications

media @ hormel.com

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