The Ultimate Resource For Strategic Planning And Business Development Throughout The Various Healthcare Sectors

Research and Markets has announced the addition of The 2004 Healthcare Business Market Research Handbook to their offering.

(PRWEB) October 22, 2004 -- Research and Markets has announced the addition of The 2004 Healthcare Business Market Research Handbook to their offering.

This new report contains 95 chapters, which will provide you with the most recent statistics and data available. It is designed to be a strategic business planning resource" for executives in all medical and healthcare organizations, from hospitals to integrated networks, from health plans to suppliers. This is the best selling publication of its kind available from any source.

With thorough and in-depth assessment of the hospital and physician practice market, this handbook covers such key topics as:

- The New Emphasis On Quality And Patient Satisfaction

- Marketing Healthcare Services, Advertising, And Public Relations

- Aiming For Stronger Financial Performance

- Reimbursement

- Emergency Departments

- Workforce Shortages

- Ambulatory Surgery Centers

- Baby Boomer-Driven Healthcare

- Rural Hospitals

- Youth Behavioral Disorders

- Gender-Specific Medicine

- IT

- Outsourcing

This handbook was developed to be the ultimate resource for strategic planning and business development throughout the various healthcare sectors. This user friendly resource also provides:

- comprehensive prevalence and expenditure data and forecasts

- state-by-state statistics

- over 200 Website links to additional resources

The 2004 Healthcare Business Market Research Handbook is an indispensable tool designed to help you manage and expand your healthcare operations.

For more information visit http://www.researchandmarkets.com/reports/c7774

Laura Wood

Senior Manager

Research and Markets

press@researchandmarkets.com

Fax: +353 1 4100 980

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