Great Global Minds to Spearhead Export Development and Branding Campaign for Viña Chocalán of Chile

Great Global Minds announced today it has been selected by Chiles new and premier winery, Viña Chocalán S.A., for the development of its export market and brand in North America.

Montréal (PRWEB) October 23, 2004 -- Great Global Minds, a Public Relations and International Trade company, announced today it has been selected by Chiles new and premier winery, Viña Chocalán S.A., for the development of its export market and brand in North America.

The Great Global Minds team will work with Viña Chocalán to open key North American markets through strategic development, partnerships, events marketing and public relations to bring the award-winning winemaking to the North American consumer.

We are truly excited to work with Viña Chocalán to develop the export market and a unified brand positioning in North America that will resonate with consumers across the continent," said Cheryl L. Taylor, president of Great Global Minds. Its truly impressive: they have only bottled their second vintage and already produce world-class wines, which is the basis of their great international success thus far. We want wine consumers and enthusiasts alike to understand that when they open a bottle of Chocalán wine, we are committed to give them an experience characterized by high-quality winemaking, exceptional terroir and attention to the finest of details, quite the difference from what they have come to expect from Chile."

About Great Global Minds

Great Global Minds, a Public Relations and International Trade company of Montréal, provides specialty services to the wine and spirits industry, as well as complete PR and foreign trade expertise to a wide-range of companies in different sectors of business activity in the Americas. www.greatglobalminds.com/press.htm

About Viña Chocalán

Viña Chocaláns estate vineyard is located in the Maipo Valley. The circular Origin" icon, their mark of excellence, reflects the importance accorded to the foundation of their wines: an estate vineyard selected for the quality of its privileged terroir. Viña Chocalán was awarded in January 2004 the Best Cabernet Sauvignon" award by Britains Master of Wine Jancis Robinson during the First Annual Wines of Chile Awards. www.chocalanwines.com

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