RentersInc.com Offers Effective Advertising for Any Budget

Renters, Inc. a Dallas-based apartment Internet Listing Service has launched an innovative approach to apartment advertising. The company uses a unique performance-based" model that has infinite flexibility. RentersInc.com is an auction style pay-per-click advertising venue that allows apartment management to adjust their advertising dollar on-the-fly to be in line with their available inventory.

DALLAS, TX (PRWEB) October 28, 2004 -- Christopher Spence, the companys CEO said that Current Internet advertising methods for apartment communities are based on older models such as print media and apartment locators. They are just distributed on a new platform. RentersInc.com offers a dynamic method of Internet advertising that has the flexibility to change with your day-to-day needs."

RentersInc.com serves a need in the apartment industry which allows apartment communities to better control response from advertising as well as the advertising budget itself. The company uses a unique bid for position" system that allows apartment management to instantly increase and decrease their position in the search results for any relevant searches by making auction style bids. These bids determine the amount that the apartment community will pay for each qualified click, which can be as little as five cents per click. The highest bid will receive the number one position for relevant searches, the second highest will receive the number two position and so on. Furthermore, communities can bid on individual floor plans to drive qualified traffic to units in which they have many available. This allows them to shift their advertising dollars to where they need it the most. Communities can also stop bidding at any time if their inventory becomes full by setting their bid amount to zero. Any clicks received at that point are free of charge.

Mr. Spence points out that management companies go to great lengths to record and analyze their occupancy, seasonal variances and traffic to understand the trends in their business. What good is this information if you cant act on it in your advertising? With RentersInc.com you can instantly position your community on top of the competition when you need it the most and lower your position when your inventory becomes full."

About Renters, Inc.

For more information visit www.RentersInc.com. Renters, Inc., based in Dallas, Texas, is committed to providing effective and efficient advertising for the apartment industry. Created by apartment industry veterans, RentersInc.com is the nations number one choice in online performance marketing. For more information on Renters, Inc. or the RentersInc.com product email info@rentersinc.com.

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