A Serious Accolade For ESPN 25th Anniversary CD Card

1st place honors for New York based company, Serious USA, Inc.

New York, NY (PRWEB) November 4, 2004 -- Serious USA, Inc. announced today that its CD Card, designed under commission to commemorate ESPN's 25th anniversary, has won first place in the CD-ROM/DVD-ROM category of the League of American Communications Professionals, 2004 Spotlight Awards for Print, Video and Web PR. Out of 852 submissions from all categories, its anniversary card came in 17th. Its high score of 96 out of 100 reflecting results for; first impression, overall narrative, visual design, creativity, message clarity and perceived relevance.

The competition was judged by a field of communications professionals affiliated with LACP. Their expertise spanning a broad spectrum of PR functions, from corporate, executive, and internal communications for Fortune 500 organizations, to product, service, and non-profit publicity expertise. This year the competition drew an unprecedented number of submissions representing a broad range of industries and organizational sizes.

With offices in London, New York and Singapore, Serious is a worldwide publisher of interactive CD and DVD Cardz. Shaped like traditional paper trading cards, CD Cardz hold up to 80 megabytes of content and are both Windows and Mac compatible, requiring no additional software or installation. DVD Cardz, (also rectangular) hold 0.5 gigabytes and can be played in any standard DVD player, including PlayStation2 and Xbox. Serious Cardz are sold at over 40,000 retail outlets worldwide and online at www.serious.com. In addition to their current partners at the NFL, NBA, UEFA EURO 2004 and Manchester United, Serious has produced CD Cardz for New-Line Cinema (The Lord of the Rings Trilogy), Sony Pictures (Spider-man), Columbia Pictures (Men in Black 2), Warner Brothers, (The Matrix -- Reloaded), Miramax (Spy Kids 2 & 3), Universal Pictures (Jurassic Park 3) and C20th Fox (Buffy the Vampire Slayer).

GET SERIOUS

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