Xmo Strata Poised For Recession

Sign installation and maintenance company Xmo Strata has beefed-up its Vicom sign refurbishment operation to help value-conscious customers on the brink of a recession.

MARDEN, England (Business Wire EON) December 29, 2008 -- The company is the exclusive UK license holder of the Vicom system, a revolutionary method of sign refurbishment that restores the sign to its original colour, provides UV protection and offers a 10 year warranty.

The system is designed to help signs last longer and retain their original customer-pulling power – and the company says it is significantly more effective than older rival systems on the market.

The company has now trained dedicated applicators as part of its sign maintenance workforce on the Vicom system and has generated impressive results for some very satisfied customers.

Xmo Strata has recently commissioned research work which shows that only 8% of marketing managers in retail companies expect their sign budgets to increase this year (most expect it to remain static but 32% are predicting a reduction).

"Vicom is a product whose time has definitely come," said Managing Director Steve Martin. "Customers need to be more competitive, more attractive to customers, and need to fight for footfall harder than they have done for years. Yet at the same time there is clear pressure on the sign budgets.

"It's a product for recession in many ways – and inquiries have increased significantly since the credit squeeze began," he added.

Full details of Vicom – and the research commissioned from The Survey Shop – are available at www.xmostrata.com.

Notes to editor:

Xmo Strata is one of the leading sign installation and maintenance firms in the UK, built on an aspiration to provide the most highly qualified sign engineers in the UK, adhering uncompromisingly to health and safety regulations and best practice. The company focus is to provide a truly nationwide specialist service, ensure a safe working environment for all, and to offer a trusted, market leading service whilst delivering value to customers at all times.

Xmo Strata specialises in large national roll-outs and offers complete project management. The company has crews based throughout the UK and offers a specialist service including re-branding and maintenance of signage on petrol forecourts, retail parks, high street stores and shopping malls nationwide.

For press enquiries contact Alexa Gibb on ag@garnett-keeler.com or telephone 020 8647 4467, alternatively, to find out more about Xmo Strata visit www.xmostrata.com or contact Steve Martin on telephone: 0845 2300 460.