Software Company Publishes Free Instructional White Paper "Seven Steps To Success: Marketing, Promotion and Selling Software Online"

Ann Arbor, MI software company publishes 7,500 word white paper for companies selling software over the web. Topics include market analysis, pricing, website creation tips, Google AdWords advice, affiliate marketing, link exchanges, and press releases.

Ann Arbor, MI (PRWEB) December 6, 2004 - Chado Software, a software company based in Ann Arbor, MI, published a free instructional white paper to help companies and individuals sell their software on-line. With five major products sold over seven years on the web, Chado has proven experience and knowledge about Internet software sales. The informational article is structured into seven discrete steps, including market analysis, pricing, website creation tips, Google AdWords advice, affiliate marketing, link exchanges, and press releases.

"There are over 34,000 products listed on Download.com", says Chado founder and president Greg Sommerville. "That's a serious amount of competition to fight through. It doesn't matter whether you're trying to sell a game for $14.95 or a niche enterprise solution for $15,000. Everybody wants good advice and new ideas about marketing and promotion."

The release of the article is associated with the release of Chado's latest product, Visual Vendor. Visual Vendor is a Windows program designed for small businesses that sell on-line. It uses a unique interface to display sales and marketing data via revealing graphs showing sales, trial downloads, web visitors, marketing costs and more.

Visit www.VisualVendor.com to read the white paper, or to find out more about Visual Vendor or other Chado products.

Contact Information:

Greg Sommerville

Chado Software, Inc.

(734) 604-5615

http://www.VisualVendor.com

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