Building Characters Expands on Product Designs

Washington DC based specialty t-shirt company experiences a demand for new designs.

McLean, VA (PR WEB) January 25, 2005 - Building Characters, producers of t-shirts featuring embroidered Chinese characters, recently expanded its line of fashionable t-shirts after an increased demand for new designs.

The new offerings provide a broader selection of Chinese character designs. Building Characters expands on its popular Personalized t-shirts, producing a wider variety of embroidered t-shirt designs, including Chinese Zodiac, Horoscope, Popular Symbol, and Chinese Proverb t-shirts.

Having established a business model as a producer of t-shirts featuring embroidered, rather than screen printed, Chinese characters, Building Characters is intent on providing and growing an important piece of Chinese culture through fashionable quality apparel. I looked around and saw cheap screen-printed Chinese character t-shirts left and right, some done incorrectly, and some just downright ugly. None captured the beauty I felt the Chinese characters deserved, until we experimented with embroidery," said J.T. Yaung, Founder of Yaung LLC, owners and operators of Building Characters.

The popularity of Chinese character writing or calligraphy has stood the test time and is expanding. You see them in paintings, as prints, and in the case of tattoos, some are done correctly, many are not. You do not have to know Chinese to appreciate its art, and we leverage our experience and expertise to ensure customers are getting their fashionable shirts from a credible and growing source."

About Yaung LLC

Yaung LLC ("au" pronounced similar to "au" in audio, taught, saunter, etc.), owns and operates Building Characters, an online specialty retail site focused on providing fashionable quality apparel featuring embroidered Chinese characters. Founded in 2004 as an independently owned and operated Asian-American small business, headquartered in McLean, VA (Washington DC metro area, USA), our team consists of Chinese consultants with a combined 125 years total experience, from China, Taiwan, and Hong Kong. For more information on Yaung LLC and Building Characters, visit us at www.buildingcharacters.com or www.yaungllc.com.

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