Infant/Childrens Retailer Opens New England Store: The Right Start® Opens Natick, MA Location February 17th

The Right Start, Inc., the leading specialty retailer of developmental products for infants and children, will be opening its newest store in New England. Natick, Massachusetts, just west of Boston, will be the home of the new The Right Start location, scheduled for a grand opening of Thursday, February 17.

Calabasas, CA (PRWEB) February 18, 2005 -- In addition to the new Natick store, the companys other Northeast locations include stores in Connecticut, New York, New Jersey, Pennsylvania, Maryland and Virginia. The New York location, in White Plains, opened earlier this month. The California-based companys latest opening brings its total number of stores to 33, 14 of which are in California. The Natick location is a part of the Destination Maternity Complex, according to Betty Chin, Senior Vice President of Merchandising and Marketing for The Right Start.

By locating within the Destination Maternity Complex, we believe we can attract the attention of soon-to-be parents," said Chin. As long as youre shopping for maternity needs, it makes sense to look down the road a few months to what youre going to need when your new baby arrives. Were hoping this convenient location will be a help to parents and their friends and families who wish to give gifts."

The Right Start stores specialize in developmental products for infants and children through age 4. In addition to car seats, strollers, potty-training products and items for bath and meals, the Right Start carries an extensive line of developmental toys designed to stimulate a baby's motor skills, hand-eye coordination and creative thinking.

Whatever your little one might need -- and whatever the parent of an infant or toddler might need -- The Right Start is likely to have it," said Chin.

While The Right Start continues to expand its number of retail outlets, other brands within the market have been declining or leaving altogether. As a result, The Right Start remains on track to becoming the preferred choice for the shopping needs of expectant parents as well as parents of infants and toddlers.

The Right Start offers a convenient Baby Registry service that is available in all of its retail outlets, as well as on the companys website at www.therightstart.com. Expectant parents can notify potential gift-givers of the registry, thus minimizing the possibility of receiving duplicate gifts.

The Right Start is the largest national specialty retailer of juvenile products for infants and young children. Parents have trusted The Right Start to offer the most innovative, high-quality, safety tested products for their children since 1985. The Right Start carries a carefully selected assortment of the finest quality strollers, car seats, developmental toys, books, videos, music, nursery accessories, and home safety items, plus a complete assortment of care products.

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