TheLadders.com Taps Crossbow Group for New Customer Acquisition

TheLadders.com, the worlds leading $100,000+ job website, today chose Crossbow Group to develop its first direct mail acquisition campaign to complement the firms current online, TV and radio campaign.

Westport, CT (PRWEB) March 29, 2005 -- TheLadders.com, the worlds leading $100,000+ job website, today chose Crossbow Group to develop its first direct mail acquisition campaign to complement the firms current online, TV and radio campaign.

About TheLadders.com

Based in New York, TheLadders.com, Inc. is a privately held company offering online job search services to the $100k+ employment market. The company operates specialized job search Web sites for the sales, marketing, finance and HR, legal, tech and operations industries, produces a series of industry-specific, weekly e-newsletters, and maintains the worlds first customer service blog. The company also produces an electronic newsletter providing job market insights and data to executive recruiters. TheLadders.com was founded by former executives of Hot-Jobs.com. Backers of TheLadders.com include Matrix Partners and a group of private investors.

For more information about TheLadders, go to www.TheLadders.com or call Alex Douzet, co-founder and VP of operations, at (646)375-2386.

About Crossbow Group

Crossbow Group is a full-service marketing and communications agency with expertise in devel-oping high impact programs that drive measurable results -- across the entire spectrum of com-munications media

The firms client list includes Intuit, Weekly Reader, BusinessWeek, Pitney Bowes, the Christo-pher Reeve Paralysis Foundation and other well-known brands.

For more information about the company, go to www.crossbowgroup.com or call Jay Bower at 203-222-2244.

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