e-command Announces Viral Marketing Event - May 2001

e-command http://www.e-command.co.uk the new media networking group announces its Viral Marketing event is to be held on 30 May 2001, at BT, Milton Gate, London.

For Immediate Offline and Online Release

16 May 2001, London, UK

e-command Announces Viral Marketing Event

----Begins----

e-command http://www.e-command.co.uk the new media networking group announces its Viral Marketing event is to be held on 30 May 2001, at BT, Milton Gate, London.

e-command's forums are targeted at the development of professional managers and marketers within marketing, new media and business from SME's through to blue-chip organisations.

e-command is supported by the Institute of Direct Marketing http://www.theidm.com and the North City & East London branch of the Institute of Management http://www.inst-mgt.org.uk/ that provide e-command members with access to professional associations, courses & qualifications.

e-command provides high calibre guest speakers from predominately offline and marketing communities who are able to inject insight into current trends and practices.

The Viral Marketing event will be e-command's seventh networking event, and is being held following the demand of regular attendees, because of the sheer popularity of the topic and the issues that surround it.

Simon Anderson Managing Director of Unique Digital and Mark Wilding, Managing Director of Midas Internet Limited will be the guest speakers at the event offering tried and tested case studies and valuable insight into how the medium has evolved since it hit the forefront of marketing and mainstream media coverage.

The event is planned for Wednesday 30 May 2001 and will follow the usual format of light refreshments and networking, short informative presentations from the speakers with questions to the speakers welcomed.

This is then followed by further networking at a local venue.

----Ends----

----e-command Contacts----

The Venue:

Event details:

Wednesday 30 May 2001

6:30pm - 8:30pm, light refreshments are available beforehand, followed by drinks in local pub after the event.

Venue: BT, Milton Gate, 1 Moor Lane, London EC1

Moorgate Tube/Rail (Northern and Hammersmith Lines)

Map:

http://www.streetmap.co.uk/streetmap.dll?G2M?X=532610&Y=181820&A=Y&Z=1

Tickets cost 10* for members, 15 for non-members *(membership is free of charge).

To reserve tickets email sharon@e-command.co.uk with name, company name & email address.

http://www.e-command.co.uk

Kieron Smith, kieron@e-command.co.uk or Sharon Smith, sharon@e-command.co.uk, W: http://www.e-command.co.uk

Elemental PR, E: e-command@elementalpr.co.uk, W: http://www.elementalpr.co.uk

----About e-command----

e-command.co.uk was founded in April 2000 by Kieron and Sharon Smith to fill the gap in the market for a new media 'development-based' networking group. e-command is committed to the development and support of managers and marketers within new media. Since the launch, e-command.co.uk has run seven topical events, with five more planned until September 2001. The 6-month schedule for post-September will be announced by end June 2001.

Details of future e-command events may be found at:

http://www.e-command.co.uk/events/index.htm

Presentations from previous e-command events may be downloaded at:

http://www.e-command.co.uk/previous_events/index.htm

----Sponsors----

The Institute of Direct Marketing (IDM)

Founded in 1987, The Institute of Direct Marketing http://www.theidm.com is recognised as the fastest growing marketing institute in Europe and has a worldwide reputation for the quality of its professional development and training programmes. Additional activities include events, awards, research, information services and consultancy.

The Institute of Management (IM)

The Institute of Management (IM) http://www.inst-mgt.org.uk/ represents almost 89,000 individual members making it the largest broadly-based management institute in the UK. It also embraces 560 corporate members. The IM exists to promote the art and science of management through research, education and training and objective representation of managers' views and interests.

----The e-command Founders----

Kieron Smith, Co-Founder, is a member of the Institute of Management, experienced within retail management, Internet site management and currently working as Head of Site Management for BCA (a Bertelsmann company) http://www.booksdirect.co.uk, managing over 50 websites, with a turnover in excess of 4 million. Kieron built and designed the e-command website.

Sharon Smith, Co-Founder, is experienced within the finance, retail and travel sectors in marketing strategy, direct marketing, sales promotion and online marketing. Her background includes Barclays Bank, Triangle Communications and working as Head of Marketing for Kelkoo.com (including UK launch campaign). Currently at British Airways in their eBA division, working on both B2B and B2C online projects and business integration.