Mergercast by Booz & Company Releases Episode 23 -- 'Merganic Growth'

Podcast episode by Booz & Company discusses the concept of merganic growth, as explained in new book "Merge Ahead: Mastering the Five Enduring Trends of Artful M&A."

New York, NY (PRWEB) June 12, 2009 -- Mergercast by Booz & Company has released Episode 23 -- Merganic Growth.

Gerald Adolph, a Senior Partner at Booz & Company and head of its mergers and restructuring group, discusses the concept of merganic growth, which is described in his new book co-authored with Justin Pettit, Booz & Company Partner and corporate finance practice leader. Titled Merge Ahead: Mastering the Five Enduring Trends of Artful M&A (www.businessfuture.com/fbs/mergeahead), it is available beginning today from McGraw Hill.

"Merganic refers to mergers plus organic growth, innovation and alliances all brought together in one coherent plan. The concept refers to how one thinks about growth and growth strategy within the M&A context," says Adolph.

The podcast episode focuses on the importance of a merganic growth plan, mistakes to avoid in adopting merganic growth, and how to become a successful merganic acquirer.

Mergercast by Booz & Company is a podcast exploring the world of mergers, acquisitions and restructurings. Episode 23 has a runtime of 15 minutes and 2 seconds and can be accessed at www.booz.com/mergercast. Listeners can play the podcast on its homepage or subscribe via RSS feed, e-mail or the iTunes store.

About Booz & Company

Booz & Company is a leading global management consulting firm, helping the world's top businesses, governments, and organizations.

Our founder, Edwin Booz, defined the profession when he established the first management consulting firm in 1914.

Today, with more than 3,300 people in 59 offices around the world, we bring foresight and knowledge, deep functional expertise, and a practical approach to building capabilities and delivering real impact. We work closely with our clients to create and deliver essential advantage.

For our management magazine strategy+business, visit www.strategy-business.com.

Visit www.booz.com to learn more about Booz & Company.

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