VIVA Retail Market-Builders Formed To Help Manufactureres, Publishers and Distributors Reach Latino Markets Throughout the USA

Leverages an established distribution network delivering to 3,000+ retail businesses in Hispanic neighborhoods.

Melville NY (PRWEB) September 22, 2005 -- VIVA Retail Market-Builders now makes reaching the lucrative Latino market easier for manufacturers, publishers and distributors throughout America.

The new company, which was created specifically to place products of all kinds into local retail businesses in Hispanic communities, has formed a strategic alliance with a long-established distribution network with a fleet of trucks that presently deliver to more than 3,000 sellers of food, pharmaceuticals, sundries, newspapers and magazines 365 days a year.

VIVA Retail Market-Builders is able to assure the delivery of almost any suitable product on any schedule, with total accountability," said VIVA Chief Executive Officer Robert Schaefer, who also explained that VIVA services can also include billing and collecting payment for products, picking up returns, adjusting quantities per retailer to ensure optimum sell-through, and over 100 different types of detailed activity reports to satisfy its clients needs.

VIVA is a bridge between companies with products that are well-suited to be sold in retail stores in Latino neighborhoods, and consumers that typically buy groceries, cigarettes, candy, beverages, pharmaceuticals, newspapers, magazines and sundries," Schaefer continued. Our distribution network is one of the most experienced, reliable and proven anywhere, so we are able to deliver products every day with absolute assurance of correct delivery, total accountability, and unprecedented economy."

While the company plans on offering national coverage, VIVAs initial focus will be on distributing to Latino markets in the Northeast, with an emphasis on its 3,000 established retailers the Greater New York Area.

For more information contact VIVA Retail Market-Builders, P.O. Box 1515, Melville, NY 11747, TEL: 631 643-5640; FAX :631 643-2426.

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