MyBeautyCenter Announces Double Digit Sales Increase

Adding Merchandise and Upping Discounts Prove to be a Winning Formula.

Brentwood, NY (PRWEB) October 7, 2005 -- It’s been a banner year for MyBeautyCenter.com, the celebrated LI-based hair care, fragrance, and skincare website that’s been attracting online shoppers in droves. Founder and CEO Philip Posa recently announced a double digit increase over the previous years.

The exceptional growth appears to be attributed to a combination of expanded product lines and great prices. But Posa feels it’s mostly his loyal client base that generated the increase. “Our customers are very important to us, and we continually try to offer them more for their money. Through word of mouth referrals, testimonials, and repeat orders, our sales have grown exponentially. It’s allowed us to offer a huge selection of merchandise at considerable savings.”

Posa, a recognized authority on online retailing, has applied his proven formula to several other beauty and fashion discount websites including MyHaircare.com and MyFragrances.com which operate under the MyBeautyCenter name. But MyBeautyCenter.com is the only one that offers a complete and expansive line of fragrances and hair care products as well as upscale brands of cosmetics and skincare items. The shipping is free for orders of $49 or more, and shoppers can save by buying hair care items in specialty packs of 3, 6, or 12. Among the most popular hair care brands are Kerastase, Aveda, Matrix, Bumble & Bumble, and Tigi Bed Head. In the fragrance department, it’s Angel, Dolce and Gabbana, Calvin Klein, Chanel, Escada, Burberry, Ralph Lauren and Gucci.

The company sees every indication that the upcoming holiday season will affect a significantly greater increase in sales as more and more consumers look to save on gas and time by doing their shopping online. An affiliate program with Linkshare and a stronger relationship with Amazon.com are also expected to increase revenue.

MyBeauty is a registered trademark of MyBeautyCenter.com.

Launched in 1998, MyBeautyCenter owns and operates MyBeautyCenter.com, MyHaircare.com, MyBeautyAuctions.com, MyFragrances.com, DiamondSense.com, and WatchDiscounters.com.

For further information contact Philip Posa at 212.380.1800

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