AIIM Releases First Book in E-Book Series

8 Reasons You Need a Strategy to Manage Information -- Before It's Too Late

Silver Spring, MD (Vocus) October 6, 2009

AIIM President John Mancini announces the release of the first in a series of e-books focused on the information management challenges facing organizations. 8 Reasons You Need a Strategy to Manage Information -- Before It’s Too Late contends that the strategic imperative to manage information effectively will soon become irreversible -- with devastating consequences for those who assume it is otherwise.

"The sheer quantity of information that is descending upon our organizations is rapidly creating a set of circumstances in which we will no longer be able to just ignore this problem," notes Mancini. "As our employees reach outside the firewall to access critical expertise, networks, content, and markets -- and as we simultaneously require 365/7/24 availability -- the lines between what is 'organizational' and what is 'personal' are becoming meaningless."

8 Reasons You Need a Strategy to Manage Information -- Before It's Too Late is a compilation of the best information management columns from the popular 8 Things series in the Digital Landfill blog (http://www.aiim.typepad.com). The free e-book can be downloaded at -- http://www.aiim.org/8things.

"It’s not unrealistic to think that our employees -- who currently say they are overwhelmed by the volume of information they must manage and who currently say they spend hours each day just dealing with email -- will need to manage 10X as much information in the near future," continues Mancini. "How will they handle this tidal wave? Simply extrapolating the current tools and approaches to deal with this tidal wave will not solve the problem. A new approach is needed. And yet many organizations are frankly in a state of 'they don't know what they don't know' when it comes to their information management capabilities."

The 8 Reasons are as follows:

1.    A tidal wave of information.
2.    Ubiquitous computing.
3.    Social everything.
4.    Collaboration without governance is a disaster.
5.    The era of simplicity.
6.    The Tree-Hugger’s time has come.
7.    You can no longer do this manually.
8.    Mismanagement risks are rising.

Mancini concludes, "There is a commercial for car repair where the mechanic says, 'You can pay me now, or you can pay me later. But you will pay me.' The information management landscape is changing quickly and dramatically and the stakes of getting it wrong are rising. Now is the time to finally create and implement a strategy to treat your organization’s information as a critical business asset."

About AIIM
AIIM (http://www.aiim.org]) is the community that provides education, research, and best practices to help organizations find, control, and optimize their information. The AIIM community has grown to over 65,000 professionals from all industries and government, in over 150 unique countries, and within all levels of management including senior executives, line-of-business, and IT.

For over 60 years, AIIM has been the leading non-profit organization focused on helping users to understand the challenges associated with managing documents, content, records, and business processes. Today, AIIM is international in scope, independent, implementation-focused, and, as the representative of the entire enterprise content management (ECM) industry - including users, suppliers, and the channel - acts as the industry's intermediary.

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Contact:
Beth Mayhew
Director
301.755.2681

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