Komunik Joins Return Path’s Bonded Sender Program as First Canadian Authorized Program Reseller

Agreement provides Canadian's with a local reseller for improving deliverability rates of permission-based email.

Montreal, Quebec (PRWEB) October 27, 2005 -- Komunik, a leading Canadian provider of relational marketing software, today announced that it is an authorized reseller of the Return Path® Bonded Sender Program. The Bonded Sender Program, powered by Return Path and certified by TRUSTe, identifies legitimate senders of email based on their adherence to program standards and the posting of a financial bond. Komunik’s customers who qualify for the Bonded Sender Program will benefit from increased deliverability rates for their permission-based email campaigns.

In addition to better deliverability rates, qualifying customers will receive the Bonded Sender “seal of approval” recognizing the exceptional emailing record that is required to attain this valuable status.

“Providing our clients with access to the Bonded Sender Program helps ensure that we are all part of the unfolding solution to the spam problem,” said Alain Paquin, president of Komunik. “Programs like the Bonded Sender program are designed to protect and enhance email and ensure its viability as a reputable communications vehicle. We are proud to offer this service to our clients.”

Bonded Senders meet the highest standards of email quality and build their brand by communicating their Bonded Sender status to email administrators and customers. The Bonded Sender Program also ensures that messages from Bonded Senders get delivered to 35,000 ISPs, corporations and universities, representing more than 250 million mailboxes.

“The Bonded Sender Program only accepts email providers that meet the strictest email standards,” said George Bilbrey, VP & GM of Return Path’s Deliverability Assurance Solutions. “Since Komunik meets the reseller standards for this service, their customers can now benefit by working with them to become accredited and accepted into the program.”

About Komunik

Komunik is a leading Canadian provider of relational marketing software. The company’s ASP solutions offer effective personalized communication technology that help build strong client relationships. With a team of over 60 employees, Komunik supports more than 200 clients including large corporate marketers such as: Columbia House, Desjardins, Rogers, L’Oreal and Rona. For more information, please visit www.komunik.ca, email info@komunik.ca or call toll-free 866-904-0710.

About Return Path

Founded in 1999, Return Path is an email performance management company dedicated to improving the reach, delivery performance and overall success of permission-based email programs. More than 1,500 companies use Return Path’s services to generate superior results from their email programs, taking advantage of Return Path’s pioneering innovation in deliverability, ECOA, list hygiene, double-opt-in list acquisition and best practices strategy. Solutions include list maintenance, deliverability, data acquisition, online sampling, marketing technology and email strategy. Return Path Delivery Assurance Solutions are the industry’s original and premier email deliverability tools and services, including the Bonded Sender Program for email accreditation, and remain the only full-circle solution for solving email deliverability issues. The company’s investors include Sutter Hill Ventures, Mobius Venture Capital, Flatiron Partners, and JP Morgan Partners. For more information, please visit www.returnpath.net, email info@returnpath.net, or call toll-free 866-362-4577.

About TRUSTe

TRUSTe is the leading online privacy brand. Founded in 1997, TRUSTe maintains the largest privacy seal program with over 1,300 Web sites certified throughout the world including AOL, Microsoft, IBM, Nationwide and the New York Times. Its seal programs are considered Safe Harbors for the Children's Online Privacy Protection Act (COPPA) and the EU Safe Harbor Framework. As an independent, nonprofit organization, TRUSTe is dedicated to enabling individuals and organizations to establish trusting relationships based on respect for personal identity and information in the evolving networked world. TRUSTe's mission extends standards, certification and oversight into wireless and into email with the Bonded Sender program. For more information on TRUSTe please visit www.truste.org