GREAT HOLIDAY GIFTS THAT BENEFIT YOUR FAVORITE CHARITY AT OVER 300 STORES IN IGIVE.COM MALL Every Purchase Made Benefits The Shopper’s Favorite Cause

iGive.com is an online charity mall that donates a percentage of every purchase to the shoppers favorite cause. Online shopping is a great way to get those last minute gifts shipped directly to your friends and relatives. See release at http://www.imakenews.com/igive.

(PRWEB) December 12, 2001

EVANSTON, IL—(December 12, 2001)—It’s not too late to find the perfect gift online and have it shipped directly to the recipient. Mom could use a new sweater, Dad’s outgrown his jeans, the kids want a bunch of presents to open, and your favorite cause – the one that got overlooked in the September 11th aftermath of disaster relief donations – needs a few dollars, too. Here’s how to please them all – and not bust the bank.

Shop at iGive.com. The nation’s premier online charity mall (http://www.igive.com) showcases over 300 merchants who not only offer spectacular savings opportunities, but also enable up to 26 percent of the purchase price to go directly to the shopper’s favorite cause. Once you register at iGive.com, you can take advantage of specials offered by popular stores such as Lands’ End, Dell Computers, Harry& David, HSN, LL Bean, Fingerhut, JC Penney, Office Max, CDNow, Barnes & Noble and many others – all of whom, through iGive.com, have channeled nearly one million dollars to about 16,000 causes since the charity mall was founded in 1997.

“iGive usually sees a four to five-fold increase in buying activity at this time of year, since personal gift giving and giving to charities typically is linked during the holiday season,” noted Robert Grosshandler, founder and CEO of iGive.com. “Right now we are way ahead of last year in sales volume and donation levels. Shoppers this year are looking for the most bang for their buck, and they find iGive’s two-gifts-for-one idea extremely attractive.”

No Crowds, No Wrapping, No Mailing…Just the Pleasure of Giving (Twice)

At iGive.com’s charity shopping mall, it’s hard to tell who benefits more – the shopper who’s offered all the great savings specials, or the shopper’s cause that gets a percentage of each purchase.

Need a cool Bose Wave/CD for that music lover in the house? Bose is offering free shipping on all Bose.com orders. Don’t know what to get Aunt Daphne who already has everything under the sun? How about a box of Belgian chocolates from Nirvana Chocolates (and take 15 percent off any order)? Maybe now’s the time to buy that special someone a glittery rock that says “Be Mine”: order from Limoges Jewelry and take advantage of their free shipping. Or consider a gift that speaks to the gourmand and take advantage of Omaha Steaks’ generous Buy One, Get One Free sale. And what about that Harry Potter aficionado in your family? Learning Network Store lets you save up to 40 percent on all the Harry Potter classics, plus free shipping.

And while you take advantage of these specials, note what’s happening at the other end: many merchants are using this holiday season to double their giving percentages to the shopper’s cause. The Disney Store, Cooking.com, GiftBaskets.com and a host of others have increased the amount donated to causes. Spiegel.com is supporting the shopper’s individual cause, as well as donating all profits for the purchases of their Holiday CD to the American Red Cross Disaster Relief Fund.

“This year, iGive merchants have been outdoing each other in offering special incentives,” said Grosshandler. “They see this not only as an effective channel for selling, but for doing good. Donating to the small or medium-sized causes near and dear to a shopper’s heart puts them in a good light.”

This year is different for shoppers as well. Loretta Mullins of West Virginia, who has raised $300 for her pet cause, the Logan High School Key Club, by shopping through iGive.com, noted that after September 11th, the club neglected its own fundraising to raise money for the Red Cross Disaster Relief effort. “It’s hard to keep going back to the same people and ask for more money to support your club, so I’m telling everyone to do their Christmas shopping this year through iGive.com,” Mullins said. “The money they send us every month is like gravy, enabling us to do our service projects.”

"iGive gives our bottom-line a boost every holiday season," adds Audrey Lewis, Executive Director of Families of Spinal Muscular Atrophy in Libertyville, Illinois. "We encourage our members and members' families and friends to shop through iGive.com to support Families of SMA while doing their everyday shopping. The result is increased donations to us without feeling a crunch on their own budgets."

Now the only question worth asking is: With the holiday season upon us, what are you waiting for?

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About iGive.com

iGive.com was the Internet’s first venture for turning on-line shopping into a vehicle for charitable giving. The site enables users to support their favorite cause while shopping at 300 online merchants. Since its debut in 1997, iGive.com has raised nearly $1 million for 16,000 worthy causes. iGive.com is a privately held company based in Evanston, IL. For more information, visit iGive.com.

EDITOR’S NOTE: View this release at anytime at http://www.imakenews.com/igive.