New Mobile Applications Shock Market

Five stunning, new integrated mobile phone applications are set to revolutionise the way we communicate globally, while adding a whole new meaning to the word "personal" (subject to operator approval).

(PRWEB) November 12, 2005 -- Five stunning, new integrated mobile phone applications are set to revolutionize the way we communicate globally, while adding a whole new meaning to the word "personal" (subject to operator approval).

The applications have been devised and developed by the world renowned Pevensey Bay Institute for Telecommunications Research in East Sussex, England, helped by prominent Professor Heinz Siebenundfünfzig of the nearby Polegate Institute for Population Studies (annexe), near Eastbourne.

The Institute’s Director, Professor Marc O’Nee, revealed that researchers were determined to solve some of modern life’s most frustrating problems and, in so doing, found that these were, in fact, closely interrelated.

Following months of research in which several of the scientists lived with ordinary members of the public and observed the daily challenges they faced, a remarkably consistent and integrated set of user needs was established.

The new applications were then developed by separate teams working under the direction of the Institute’s head of Product Realization, the Italian Dr. Salvatore Centotredici, expertly assisted by his American counterpart, originally from Naples, Professor Niccolò Novecentoundici.

Following an invitation by Dr. O’Nee, I spent a day at the Institute seeing how the applications worked individually and when integrated.

The remote and somewhat forbidding establishment stands in its own grounds, surrounded by high walls covered in barbed wire. Access is gained only after top level security clearance and the signature of a personal injury disclaimer (well, this is experimental).

I was escorted through the building by two monosyllabic, burly young men in white coats, whom I took to be postgraduate students. The huge product testing area, several hectares in size, is itself constantly observed by what appeared to be other scientists in white coats.

The applications were demonstrated to me individually in the following order.

"The Pherophone"

Dr. Centotredici explained, "Modern life is so hectic and people often have to move town for work. As a result romantic attachments can be difficult to form, whatever one’s inclinations.

Our team wondered how it could help Cupid’s arrows on their way."

Based on the function of pheromones, the Pherophone detects when another person emits an airborne chemical message, signaling sexual attraction to the user’s mobile handset.

Just as with music or pictures, smells can be analyzed, encoded and stored digitally. In this case, the owner’s own pheromone signature, or smell, is initially stored digitally on his or her handset.

Using a discrete attachment that looks strikingly like a pair of tiny nostrils attached to the side of the phone, the hardware and software can detect whether the person standing nearest the phone will be romantically compatible with the owner.

Various grades of attraction can be depicted using text or pictures. For example, the strongest favorable match results in the display on screen of pictures of trains going through tunnels and of rockets exploding.

Conversely the detection of an incompatible stranger causes a picture to be displayed of a divorce hearing and an estimate indicating the eventual financial cost to the user of such a relationship. This can be adjusted using global positioning satellite technology to local currency.

Sound alerts are under review as they can cause problems. For example, loud ring tones playing Verdi’s "La donna è mobile" (favorable) or Elton John’s "The bitch is back" (unfavorable) have met with "user resistance" after several violent incidents.

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© Alex MacCaskill November 2005

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