Media 100 sw Now Available Software-only Companion to Existing NLE Offerings

Media 100, a leading provider of advanced editing systems for the corporate, broadcast, post-production, and multi-media industries, today announced the availability of Media 100 sw. This software-only nonlinear editing solution uses media captured by Media 100i or Media 100 HD systems to edit, composite, mix and export to DVD or web.

New York, NY (PRWEB) November 16, 2005 -- Media 100, a leading provider of advanced editing systems for the corporate, broadcast, post-production, and multi-media industries, today announced the availability of Media 100 sw. This software-only nonlinear editing solution uses media captured by Media 100i or Media 100 HD systems to edit, composite, mix and export to DVD or web.

“The companion version of Media 100 sw enables all existing Media 100i and Media 100 HD owners to expand their capabilities and their business with an affordable, full featured SD and HD editing system,” said Steve Bayes, Director of Product Marketing for Media 100. “In this way, we extend all editing features of Media 100 HD and take advantage of the increasing speed of the Apple G5.”

John Buck of Australia's Velocite Editorial said, "We took a calculated risk and used a beta version of the Media 100 sw software on a Chevrolet commercial that was shot, edited and aired in China. I say calculated because my experience with Media 100 over many years was that the product would be robust and reliable and it turned out to be just that. Now that the product is officially released, we're excited to add this software-only NLE to our existing workflow."

Featuring the most intuitive and easy-to-learn NLE interface, Media 100 sw is a companion to existing Media 100 systems. While Media 100 sw currently does not capture or output to tape without the HDX video I/O board, all other functionality of Media 100 HD is included. Media 100 sw allows existing Media 100 users to add an affordable software-only NLE to their current workflow.

Media 100 sw can seamlessly interchange projects, programs and media with Media 100 HD and all media from Media 100i. All existing import and export workflows, including sending to third party compressors for MPEG2 for DVD or MPEG4 for web, continue to work as they do with the current shipping Media 100 HD product. A future standalone version will add support for Firewire capture and output from a range of DV and HDV decks and be available as an upgrade to the companion version.

Version 1.0 Key Features Include:

- Edit SD and HD material using the familiar Media 100 interface.

- Full media and graphics import/export capabilities as well as full support for all Media 100 codecs.

- Real-time effects and accelerated rendering (depending on processor and drive speeds).

- Fully integrated Boris Graffiti vector-based titling solution is included.

- Seamless interchange of media, bins and programs to and from Media 100 HD.

- Supports media from Media 100i systems.

- A comprehensive tutorial helps users to create a Media 100 sw program.

- Easy-to-use licensing includes Electronic Software Download (ESD) and a 14-day trial version.

Media 100 sw will be shown at the NAB Post+ Production Show, along with Boris FX’s integrated solutions. The exhibition takes place November 15-17 at the Javits Convention Center in New York, New York. Users who visit Boris FX at booth 204 are eligible to win a copy of Boris Continuum Complete or Final Effects Complete AVX for Avid Xpress systems.

Pricing and Availability

Media 100 sw is available through the BorisFX worldwide reseller channel or direct through BorisFX for $395 US SRP. The version of Media 100 sw that adds Firewire support will sell for $649 US SRP when it becomes available. Version 1.0 users will be able to upgrade to this version for $245 US SRP.

About Media 100

Media 100, a division of Boris FX, is a leading provider of advanced editing systems for the corporate, broadcast, post production, and multi-media industries. Featuring the most intuitive and easy-to-learn NLE interface, the company’s product lines include Media 100 HD, a hardware-based HD and SD professional editing solution and Media 100 sw, a software-based companion to existing Media 100 systems, built on the familiar Media 100 interface. For more information, visit www.media100.com.

About Boris FX

Founded in 1995 in Boston MA, Boris FX is the leading developer of integrated graphics and effects technology, delivering 3D compositing and vector graphic products for the broadcast, post production, film and multi-media industries. Since the company's inception, Boris products have grown to serve over 200,000 artists worldwide. A great part of its success lies in the ability to tightly integrate and leverage technologies through strong partnerships with industry-leading manufacturers including Adobe®, Apple®, Autodesk®, Avid®, Canopus®, Discreet®, DPS®, Eyeon®, in-sync®, Incite®, Leitch®, Matrox®, Pinnacle®, Quantel®, Sony Pictures Digital®, and Ulead®. For details, visit www.borisfx.com.

Press Contact

Anne Renehan, Director of Marketing and Communications

617.451.9900 x116

anner@borisfx.com

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