ZiiLABS Releases Zii Optimized Android™ for its Plaszma Development Platforms

Developers and OEMs can now take advantage of optimized Android for ZiiLABS Plaszma platforms, including the recently announced Zii EGG.

Singapore (Vocus) November 4, 2009

ZiiLABS, a pioneering media processor and platforms company and a wholly-owned subsidiary of Creative Technology Ltd. today released its optimized implementation of Android for its Plaszma development platforms, including the recently announced Zii EGG handheld StemCell Computer and ZMS-05 System Module.

The Android release for Plaszma is based on the Android Open Source Project and takes full advantage of the flexible media processing capabilities of ZMS-05 media processing array. Seamless acceleration and extensions to the underlying Android framework enable developers and OEMs to run a wide range of standard Android applications without modification that benefit from the multi-format HD video, OpenGL ES acceleration and low-power consumption of the ZMS-05 media-rich applications processor.

The wide range of features supported on the Zii EGG enables developers and OEMs to take products to market quickly and efficiently that include multi-format HD video playback, HDTV output, accelerated OpenGL ES, capacitive touch screen, accelerated surface composting and audio, Wi-Fi, accelerometer and full-size SDHC card slot. The Android 1.6 release for the Zii EGG is available for immediate download to existing ZiiLABS developers.

“Our long heritage of implementing multi-format HD video acceleration, OpenGL ES 3D graphics and advanced media frameworks enables us to provide the no-compromise implementation of Android that developers and OEMs are looking for.” said Tim Lewis, Director of Marketing and Partner Relations at ZiiLABS. “Our customers can now leverage our ZMS processor, middleware experience and licensable platforms and reference BSPs to develop advanced Android-based devices that will deliver outstanding consumer experiences.”

About the Zii EGG and ZMS-05 System Module
The Zii EGG: Developer Edition is a sleek, low-energy feature-rich handheld platform that developers, integrators and OEMs can leverage to create their own-brand solutions. The Zii EGG: Developer Edition can be purchased via http://www.ziilabs.com. The ZMS-05 System Module is a compact production-ready SODIMM card that is easily integrated into custom baseboards to reduce the time, cost and complexity of introducing new products.

Images and Videos are available for download from: http://www.ziilabs.com/downloads

About ZiiLABS
ZiiLABS is a leader in media-rich application processors, hardware platforms and advanced middleware. Its products enable OEMs, ODMs, System Integrators and Software Developers to deliver industry-leading devices across a broad range of consumer electronics and embedded markets. Originally founded in 1994 as 3DLABS, the company re-branded and joined with the Personal Digital Entertainment group of Creative Technology to form ZiiLABS in January 2009. ZiiLABS with over 800 R&D engineers today has invested US$1 billion and 10,000 man-years in media processing solutions and has offices in the UK, China, USA and Singapore. Learn more about ZiiLABS at: http://www.ziilabs.com

Zii and Zii EGG are trademarks or registered trademarks of Creative Technology Ltd. Android is a trademark of Google Inc. OpenGL ES is a registered trademark of Silicon Graphics Inc. All other product names, trademarks, and/or company names are used solely for identification and belong to their respective owners.

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