The Borden Agency Launches New “Dual Solution” Mobile Marketing Service

The Borden Agency has launched a new dual solution mobile marketing agency and consultancy.

Philadelphia, PA (PRWEB) December 3, 2005 -- The Borden Agency has launched a new mobile event marketing service that fulfills two distinctly different mobile marketing needs. On one hand, they are a turnkey mobile marketing agency; able to create, launch, and manage a full-scale mobile marketing program from start to finish. On the other hand, they also act as a mobile marketing consultancy, serving as advisors to corporations for any aspect of the mobile marketing spectrum.

"Mobile marketing has exploded over the last decade” said Larry Borden, CEO of The Borden Agency. “And we have found a need exists for two distinct levels of service. Some corporations need a full service, turnkey solution, where The Borden Agency handles the entire mobile marketing program. But there’s a second type of client one who has the need but doesn’t know where to begin, and they simply need an expert on their team. That’s where we really separate ourselves from the pack.”

Asked for specific examples of consulting services, Borden quickly responded with several: “There is no standard practice for responding to requests for proposals from brands. Trying to compare several budgets is virtually impossible and very overwhelming. That’s where we come in. We’ll dissect each budget down to the last penny to get a fair comparison of each, and then help negotiate the contract. However, our most popular service is helping companies purchase vehicles or customized trucks. Did you know there are more than twenty companies that manufacturer custom vehicles? We write the RFP, solicit bids, negotiate the contract, and we will even stay onboard to manage the building process. A lot of agencies like this service as well. We equate ourselves to being the buyer’s agent when purchasing a home. You need an expert on your side so you don’t get taken to the cleaners. In fact we offer a guarantee. If we can’t save our clients at least our fee, then our services are totally free.”

By offering these two distinct levels of service, The Borden Agency hopes to bring their unique mobile marketing expertise to just about any corporation looking for solid measurable results from a compelling, brand-enhancing program.

About The Borden Agency

The Borden Agency, headquartered in Philadelphia, PA is the only mobile marketing agency that’s also a consultancy. Through a disciplined four step approach: Learn It, Plan It, Do It and Evolve It, The Borden Agency provides expertise in mobile marketing strategy, concept development, budget creation, brand integration, custom vehicle procurement, event selection and routing, D.O.T. laws, safety, contract negotiations, staffing, daily management, and, most importantly, achieving solid measurable results. Additional information about The Borden Agency may be accessed at the company’s website, www.thebordenagency.com.

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