
AccessMyRecords.com to Air TV Comercials on New LabCorp Health Network AccessMyRecords.com, the Internet’s premiere medical and legal information storage and retrieval service, will begin airing Direct to Consumer TV commercials on the new Laboratory Corporation of America® Holdings (LabCorp®) (NYSE: LH) branded network. Boca Raton, FL (PRWEB) January 12, 2006 AccessMyRecords.com, the Internet’s premiere medical and legal information storage and retrieval service, will begin airing Direct to Consumer TV commercials on the new Laboratory Corporation of America® Holdings (LabCorp®) (NYSE: LH) branded network. The announcement was made by attorney Frank Barbieri & entrepreneur Lenny Tambasco, founders of AccessMyRecords.com. The 90-second commercials will begin airing primarily in the top 20 DMA markets in 325 of LabCorp’s® 1,200 national locations in January 2006. Initially reaching a “captive audience” of millions monthly and expanding nationwide by Fall 2006 in all 1,200 Patient Service Centers throughout the U.S., reaching an audience of up to 70 million patients and visitors annually. AccessMyRecords.com new DTC TV spot, as well as various content of other information providers, is created and produced by VISI, Inc. of Celebration, Florida. VISI, a leading provider of direct-to-consumer and point-of-care electronic advertising, has contracted with LabCorp® to place large high definition flat screen televisions in all of LabCorp’s® locations and provide entertainment and healthcare related content. “As the premier service provider, simple storage and retrieval of medical and legal information, AccessMyRecords.com is excited to inform LabCorp’s® visitors about this service and its amazing benefits,” said Lenny Tambasco. “We are all looking for ways to streamline access to our important medical and legal information, which can help us obtain the fastest, most accurate medical treatment from physicians, EMS and hospital emergency room staff. We are confident that visitors to LabCorp’s® facilities will be interested to hear of such a service and we are looking forward to providing them with information that can streamline their medical care and even potentially help save their life.” About AccessMyRecords.com AccessMyRecords.com is the premier online service to store, organize and retrieve medical and legal information. The company’s mission is to prepare, protect and help save lives, enabling emergency responders to have fast, easy access to patients’ medical information so they can safely and rapidly administer treatment. AccessMyRecords.com provides their members with an AccessID card, giving medical personnel the ability to access the patient’s online summary profile directly through the Internet or by call a toll free number. Benefits of AccessMyRecords.com include:
AccessMyRecords.com can be contacted at (561) 443-5508 or visit them on the Web at http://www.accessmyrecords.com. About LabCorp Health Network Developed by VISI, http://www.VISInetworks.com, and Laboratory Corporation of America® Holdings (LabCorp®), the LabCorp Health Network (LHN) is a customized, private channel of healthcare information unique to LabCorp. It will be broadcast on large, flat-panel screens installed in LabCorp’s more than 1,200 Patient Service Centers throughout the U.S., reaching an audience of up to 70 million patients and visitors annually. LabCorp®, a leading provider of clinical laboratory services and a pioneer in new diagnostic technologies, will use the LabCorp Health Network to deliver various educational, informational and entertainment messages via an internet driven, nationally networked information display system. Through LHN, advertisers and content partners are given the opportunity to market their products and services to a national audience with known demographic and statistical data. LHN will provide a well-balanced programming format of up-to-date patient education and testing information (such as various disease states and possible treatment, as well as diagnosis and testing alternatives), healthcare news, supplemental wellness-oriented programming and sponsored promotional segments and messages. ###
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