Hart & Huntington, Serious Pimp, and Rockstar Sponsor the 19th Annual Official AMA Supercross After Party

Hosted by Mike Metzger, Scummy, and J-Dubb, the 19th Annual Official AMA Supercross After Party will feature a live performance by Flash Back Heart Attack as well as music by DJ Steve Castro and DJ Dante. In addition to sponsoring the after party, Serious Pimp showed its support for action sports athletes with a donation to the Life Rolls On Foundation for youth affected by spinal cord injuries.

Irvine, CA (Vocus) January 9, 2010

Serious Pimp is co-sponsoring the official AMA Supercross After Party at JT Schmid’s Brew House on Saturday, January 9, 2010 from 9:00 p.m. to 2:00 a.m. with Hart & Huntington, Rockstar and others. The 2010 Monster Energy Supercross Series features riders Chad Reed, James Stewart, Ryan Dungey, Andrew Short, and Ryan Villopoto. A host of freestyle celebrities, including Seth Enslow, Jeremy "Twitch" Stenberg, Colin "Scummy" Morrison, Carey Hart and members of his truck and motorcycle racing teams will be on hand at the ater party to sign autographs and celebrate Seth’s birthday at what promises to be the Supercross event of the season.

Kevin Kinses (AKA Furly) and his team have been doing the Supercross After Parties for 19 years. “JT Schmid’s Brew House is the perfect venue for the fans and riders to mingle after the first of the 2010 Monster Energy® AMA Supercross events. It's great to get everyone together under one roof to celebrate. Thanks to our sponsors, this event will be our best yet.”

Vince Vaughn, Tom Sizemore and Pamela Anderson have attended in past years and several celebrities are expected this Saturday.

“AMA Supercross showcases the best of the best,” said Damian Kutzner, Serious Pimp CEO. “Sponsoring the after party is one way we can show our support for the Supercross family.”

Serious Pimp has a history of supporting action sports athletes and recently made a donation to the Life Rolls On Foundation for youth affected by spinal cord injuries.

“These athletes give their all,” said Kutzner. “Unfortunately, sometimes that means sustaining life changing injuries. Life Rolls On is a great organization that supports the families and athletes and makes it possible for people to stay active even after a major injury.”

"Life Rolls On is dedicated to improving the lives of young people affected by spinal cord injury through action sports,” said Meghan Schinderle, Program Director for Life Rolls On. “Our award-winning, quality of life programs are offered at no-cost to all of our participants, nationwide. The generosity and support of organizations like Serious Pimp helps LRO to continue to bring the joy, hope and independence of action sports to more people, showing that despite disability, life, truly does, roll on."

Mike Metzger, Godfather of Freestyle will be performing before the event with the Jagermeister Team and Mob Syndicate riders “Cowboy” Kenny Bartram, Thomas Alves, and Robert Distler.

“I’m looking forward to the 2010 kickoff for supercross,” said Mike Metzger. “It’ll be a great battle between last year’s champion and the up-and-coming Ryan Villopoto. I’m super-pumped to celebrate Seth Enslow’s birthday at JT Schmid’s after the race.”

Colin "Scummy" Morrison will be filming for his documentary titled, “Scum-Dog Millionaire” during the after party.

“It’s going to be a great kickoff party,” said Scummy. “We are coming together to wish Seth a happy birthday, see the fans, and kick off the 2010 year. I’d like to thank the sponsors like Serious Pimp, Hart & Huntington and Rockstar for stepping up. This is shaping up to be the biggest party of the year.”

“My birthday is this month and it’s the perfect time to celebrate with the beginning of the 2010 Supercross,” said Seth Enslow. “I hope all the fans come down to check it out.”

The 19th Annual Official AMA Supercross After Party will take place at JT Schmid’s Brew House, which is located at 2610 E. Katella Avenue, Anaheim, CA, this Saturday, January 9, 2010 from 9:00 p.m. to 2:00 a.m.

About Serious Pimp
Serious Pimp designs sunglasses that blend Hip Hop style with MMA attitude. Since its inception in 1999, Serious Pimp has been a supporter of action sports athletes, sponsoring a long list of mixed martial arts fighters and supercross riders. Created by serial entrepreneur and business mogul, Damian Kutzner, Serious Pimp sunglasses and clothing are worn by entertainers and MMA fighters such as Snoop Dogg, Ice-T, Kimo Leopoldo and Jake Shields.

For media inquiries please contact Nina Vultaggio at 949-858-1158.

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