ClickZ.com to Conduct Workshop at Email Evolution Conference 2010

Workshop will take place on Day 1 of the conference, February 1, in Miami Beach, FL

Miami Beach, Fla. (PRWEB) January 11, 2010

The 2010 Email Evolution Conference, which will take place from Monday, February 1, through Wednesday, February 3, in Miami Beach, Florida, will feature a full-day workshop sponsored by ClickZ.com, the premiere online destination for news and expert advice on digital marketing. The workshop, “What’s Working Now in Email Marketing: Practical Tips on Taking Your Already Successful Business to New Heights,” is scheduled for the first day of the conference and will run from 9:00AM through 5:00PM.

The Email Evolution Conference, now in its third year, will explore how email and digital media drive each other and how to gain the most ROI by utilizing a multi-channel strategy. The ClickZ workshop will feature well known email marketing strategy consultants Jeanne Jennings and Tamara Gielen. The workshop’s focus is on techniques to develop more effective email marketing strategies, increase conversion rates, and strategically targeting content.

“All of us here at Incisive Media are excited to bring our full-day ClickZ.com clinic to Email Evolution 2010,” remarked Matt McGowan, Publisher, Head of U.S. for Incisive Media. “This workshop will bring the innovative techniques ClickZ is known for and distill them down to the essentials—it’s an opportunity I don’t think any marketer is going to want to miss.

Said AnnaMaria Virzi, Executive Editor for ClickZ.com, “As an added benefit, Jeanne Jennings and Tamara Gielen’s experience and success with email marketing will guarantee that everyone, from beginners to seasoned marketing veterans, will have something to learn from this workshop.”

Jeanne Jennings is a consultant, author and speaker on effective email marketing strategy and tactics. Her direct response focus produces results for her clients, which include Hasbro, Mayo Clinic, Museum of Science|Boston, U.S. Chamber of Commerce, Verizon and Weight Watchers International. Jeanne has been working in the online realm for over 20 years.

Tamara Gielen is an independent consultant with over 10 years of email and online marketing experience. Her expertise ranges from email design, copywriting and coding to developing acquisition, lead generation, retention and lead nurturing contact strategies and avoiding spam filters.

For more information and to register for the event, please visit
http://www.the-dma.org/conferences/emailevolution/registration.shtml

About Incisive Media
Incisive Media's Clickz.com is a leading source for digital marketing news, information, commentary, advice, opinion and research for the interactive industry. Other Incisive Media resources for interactive marketers include Search Engine Strategies, a leading global conference and training series focused on search engine optimization and search engine marketing, and Search Engine Watch, which provides news and information about search, analysis of the search engine industry, and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit http://www.incisivemedia.com.

For more information, contact:
Greg Jarboe, SEO-PR, Inc.
978-549-9537

Christian Georgeou, Incisive Media
212-457-7844

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