Virgin Holidays Kick Off Their Re-Designed Website with a 10% Launch Weekend Sale

Virgin Holidays have given their website Virginholidays.co.uk a face-lift, putting the consumer first with a site that is more user-friendly and accessible. To launch the new re-design website, Virgin Holidays is having a “Grand Opening” sale this weekend.

West Sussex, UK (PRWEB) March 5, 2006 -- Virgin Holidays have given their website www.virginholidays.co.uk a face-lift, putting the consumer first with a site that is more user-friendly and accessible.

To make research as easy and intuitive as possible with the huge amount of information on the site (approx 20,000 pages), the website has been given clear and consistent navigation and a breadcrumb trail to help the user know where they are.

To help the user find and read information, destination content for regions, resorts and hotels has been broken down into more manageable chunks through tabbed pages.

And to aid the search for a bargain and highlight the latest offers, “Late Deals” and “V Hot Deals” are regularly updated throughout the site, with clear instructions on how to get the best prices, as well as the special offers page http://www.virginholidays.co.uk/special_offers/, which shows the top 10 latest and most popular deals.

To help the customer manage their holiday research, website functional enhancements include the My Virgin Holidays shortlist, where you can store and view your own holiday shortlists, in-page controls, to print or email any page, and text size controls that remember your preferred setting.

The website has also been designed and built on accessibility and usability best practice, meaning however you view the site, the site will always make sense and is totally accessible to disabled users, well above and beyond current legal requirements.

Commenting on the website redesign, Virgin Holidays Web Development Manager, Steve Evans said, “We’re really pleased with the new website – it will prove much easier to use for both new and existing customers and provide a better holiday research and booking experience. There’s such a wealth of information that breaking it down into this new structure really highlights the fantastic range of Virgin Holidays product available to book online”.

The website offers a standard 5% discount for online bookings, but to launch the new re-design website, Virgin Holidays is having a “Grand Opening” sale this weekend, from 9am Friday 3rd March to 9am Monday 6th March, offering a 10% discount off new bookings.

###