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TRAFFICWAVE.NET LLC GIVES SMALL BUSINESS A BOOST Internet Advertising company provides high tech solution to help small and home-based business operators track their advertising results online. Conroe, TX - March 19, 2002 - Proving itself to be an innovator in the field of Internet advertising, TrafficWave.net LLC has announced a unique tracking system designed to help Small Office Home Office (SOHO) operators inrease the return on their Internet advertising dollar.
Overall spending for Internet advertising has dropped sharply over the past year. Small and Home-based business operators are watching their advertising pennies very closely. The big question that needs to be answered is, "Which advertising is working for me and which advertising is a waste of time and money?".
"If you have one ad campaign that is profitable and one that is not, it just makes sense to pull out of the dead campaign and put your money into the successful one.", says Brian Rooney, founder and CEO of TrafficWave.net LLC. "The problem for most companies that are advertising on the Internet is that they have not had an effective way to track their results to find out which ad campaigns are producing and which campaigns are just draining the bank account."
Until now. Advertisers can log in to their account via their Internet connection, create ad campaign tracking codes and then watch the results in real-time. An advertiser can tell precisely which ad campaign is generating sales and which campaigns may need to be either reworked or discontinued altogether.
Mr. Rooney believes that this innovative technology will help small and home-based businesses maximize their advertising budget and will help them leverage the power of the Internet even further in reaching their target market. This technology can help advertisers track their advertising results for both online and offline ad campaigns that are being used to promote any web site.
"If I know exactly what is working, I can focus more of my budget on that campaign and let the ineffective campaigns slide. That gives me a huge advantage over my competition." says Mr. Rooney.
For more information, Brian Rooney can be reached at 936.788.5867 or via the TrafficWave.net LLC web site at http://www.trafficwave.net/.
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