
AutomaticSiteMap Changes Name to Attracta AutomaticSiteMap rebrands as Attracta due to rapid adoption of its search visibility technology by websites and channel partners such as Hostway. Need to build global brand additional important factor in name change. Napa, CA (PRWEB) February 9, 2010 AutomaticSiteMap has changed its name to Attracta. The new name reflects broad market adoption of its search visibility technology, and the need to build a global brand closely aligned with search marketing innovation and increased website traffic. "We're growing very fast, and have already evolved our technology into a much more comprehensive search engine submission service, far more advanced than the original XML Sitemap offering we first introduced in 2009,” said Attracta's Director of Marketing Nigel Ravenhill. "Attracta better reflects the market position and brand that we've established within the SEO and web hosting communities, and will scale globally as we help customers increase the effectiveness and ROI of their search engine optimization (SEO) and paid search campaigns.” “Web host Hostway’s recent announcementt to bundle Attracta’s SEO technology with 1.5 million sites validates our business model and reflects the huge demand for search visibility technology,” added Troy McCasland, Attracta's Vice President of Business Development. “We help businesses of all sizes increase traffic and experience online success with technology far beyond XML Sitemaps.” The Attracta name change carries over immediately to the following service:
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