Harris Communications Chooses Charlotte Ad Agency

Harris Communications, a Charlotte, NC-based telecommunicatons company with over 100 clients, has hired Asterisk Creative to produce a direct mail marketing campaign and create a search engine optimized company website to convert internet traffic into paying customers.

Charlotte, NC (PRWEB) April 5, 2006 -- Harris Communications, a Charlotte-based telecommunicatons company, has selected Asterisk Creative to develop a direct mail marketing campaign and design a new company website.

"We looked closely at several firms, and Asterisk Creative rose to the top based on their strategic approach and overall creativity," says Kevin Horsky, Harris Communications’ Business Director. "Our market is very competitive, with many similar offerings, and Asterisk has been challenged to establish our brand position and web presence."

Harris Communications’ new company website will leverage search engine traffic to convert Internet leads. “Asterisk Creative websites are built by hand, not with a software editor,” explains Asterisk Creative Principal Partner Rick Oppedisano. “We research the keywords used to access our client’s product or service, then build those terms into the website code. Once the search engines funnel traffic to the site, we develop conversion mechanisms like form fields and email marketing to ensure the client receives the best return on their investment.”

Harris Communications, whose clients include BB&T, NASCAR Images and Maersk-Sealand, serves over 100 clients in a broad range of industries throughout the Southeast. The company was founded in 2002 and specializes in cellular signal enhancement, office telecommunication system design and installation.

Asterisk Creative combines premier design with results-based advertising for national and regional clients throughout the Southeast. The company was founded in 2001 and is headquartered in Charlotte’s South End. Asterisk Creative’s clients include the Dale Jarrett Racing Adventure, Charlotte Checkers and Roosters Men’s Grooming Center.

To learn more about Asterisk Creative, visit:

http://www.asteriskcreative.com

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