Building the Future of Search, One Ad at a Time

Your search engine listing is an ad for your site, now you have total control over what it looks like.

Brisbane, QLD (PRWEB) April 5, 2006 -- The search engine business is dominated by large companies making big profits providing a solution to web users everyday. But nothing is perfect, not even when you have millions of users and billions of dollars.

Zooadoo.com owner Jeff Barker thinks he can do it better or at the very least, different “There are specific things I don’t like about search online, so I thought I’d have a go at creating something better.” While the 40 year old father of two admits he doesn’t have a lot of web or marketing skills, he does seem to be convinced that he can create something of value for website owners and web users.

“Your search engine listing is an ad for your site, but you don’t have much control over what that ad looks like.” Barker wants to offer website owners more choice, limit the results down to one page, get rid of the potential for pay-per-click fraud and change the ‘look’ of search by making it more visual.

Zooadoo charges website owners up front for space, letting them choose the size, shape and content of their ‘search ad’ which makes it more visual for the web user. "We all make decisions based on what we see, not just what we read. If a website owner can use photos, graphics, text, size, shape and description, then that allows them to be more creative about how they appeal to web users."

“I’m not trying to take on the big guns of search, I’m just one guy, but if I can create something that helps bring website owners and web users together, then that’s a good thing for everyone.”

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