The Borden Agency Beefs Up Its Client Services Department

Steady, intelligent growth better serves Mobile Marketing clients nationwide.

Philadelphia, PA (PRWEB) April 6, 2006

The Borden Agency announces another new addition to its growing staff of Mobile Marketing experts with the appointment of Allyson Braslow to the key position of Account Manager.

Allyson began her career in Mobile Marketing in 2001 at GMR Marketing, and boasts a broad background in Mobile Marketing Client Services, as well as with various support groups. Having spent several years with a large agency, Allyson felt it was time for a fresh start in a more intimate setting: “After spending five years with one of the largest agencies in the industry, I decided I really wanted to utilize my talents and mobile marketing expertise in a more diverse fashion. The Borden Agency allows me to do just that,” stated Braslow.

Braslow was also impressed with the unique “dual nature” of The Borden Agency: “The Borden Agency’s innovative approach to Mobile Marketing, both as an agency and as a consultancy, was like a breath of fresh air,” added Braslow. “My wealth of experience in the Mobile Marketing industry will allow me to better serve The Borden Agency’s clients by responding more quickly and effectively to all of their needs.” Allyson has worked on mobile marketing programs for a diverse group of brands including, Pepsi, Sony, Intel, Phillip Morris, Best Buy, Intel, Nokia, Comcast, California Grown, Axe, Mountain Dew, Alltel and Sprint.

Larry Borden, CEO of The Borden Agency, remarked, “Hiring experienced mobile marketers like Allyson is the cornerstone of our strategy of intelligent growth and putting the right people into the right jobs. It’s vital that every member of our team is able to provide expert advice and solutions that are creative, doable, and will help bring our clients’ programs closer to their goals and objectives.”

About The Borden Agency

The Borden Agency, headquartered in Philadelphia, PA is the only Mobile Marketing agency that’s also a consultancy. Through a disciplined four step approach: Learn It, Plan It, Do It and Evolve It, The Borden Agency provides expertise in mobile marketing strategy, concept development, budget creation, brand integration, custom vehicle procurement, event selection and routing, D.O.T. laws, safety, contract negotiations, staffing, daily management, and, most importantly, achieving solid measurable results. Additional information about The Borden Agency may be accessed at the company’s website, http://www.thebordenagency.com.

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