Disneyland Podcast Host Talks About Leveraging the Podcast to Build Marketing Messages

Host of the Disneyland Resort podcasts, Michael W. Geoghegan has confirmed as a speaker for the inaugural Corporate Podcasting summit at the Sofitel San Francisco Bay 20 – 21 June 2006. He joins an elite collection of speakers, including Whirlpool’s Audrey Reed-Granger, PodTech.net’s John Furrier, MindComet’s Ted Murphy and Pheedo’s Bill Flitter.

San Francisco, CA (PRWEB) April 26, 2006 -- Disney has consistently been one of the most pioneering companies in the podcasting space, and Michael joins the summit to talk about Leveraging the podcast to build a marketing message.

The Corporate Podcasting summit is an in-depth two-day business event that gives the podcasting 101 to companies looking to take the plunge, and gives the 411 on getting it right. Being an also ran is not an option in today’s media-savvy consumer-driven world, so find out from those at the coal face of enterprise podcasting, what you stand to lose and gain but jumping on board – today…

•    Technology evangelists who would have us believe blogs and podcasts are transforming the marketing world, Charlene Li, Principal Analyst, Devices, Media, & Marketing, Forrester Research presents findings on whether the hype bears any relation to the reality… and what’s really in it for your business

•    Connecting to your core audience on an emotional level is no easy task, Audrey Reed-Granger, Director of Human Insight, Whirlpool tells you how it’s done

•    The “blogosphere”, bootstrapping, hosting and infrastructure requirements…– first thing we have to do is demystify the tech speak! Find out how quickly a podcast can be integrated into an existing web presence from the authors of a Hands-On Guide to Video Blogging and Podcasting

•    Legal jitters, technical misunderstandings, human reluctance or security concerns… join Rob Walch, Host, podCast411 on a discussion about Podcasting inside your business

Alongside on-stage presentations, panel discussions and case studies, we are also running a selection of 10-person roundtable discussions on topics such as Tooling up * RSS * Costs * Generating Revenue and * Measuring Success..

Find out more, view the agenda, download the brochure, keep up-to-date with the blog at www.podcast-summit.com

To register for the summit and save up to USD$500 visit

http://www.podcast-summit.com/register.shtml

To speak to the Summit Director please contact:

anita yaa agyeman

Event Director - Corporate Podcasting Summit

London UK: +44 (0) 20 7375 7195

Toll Free from USA 1 800 814 3459 EXT 318

7-9 Fashion St, London E1 6PX, United Kingdom

Website: www.podcast-summit.com

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