OpenTable and Fishbowl Announce Strategic Relationship

OpenTable Selects Fishbowl to be Preferred Email Marketing Partner

San Francisco, CA (PRWEB) May 19, 2010

OpenTable, Inc. (Nasdaq: OPEN; http://www.opentable.com]), a leading provider of free, real-time online restaurant reservations for diners and reservation and guest management solutions for restaurants, today announced it has entered into a strategic relationship with Fishbowl, Inc., the leading provider of email and online guest marketing solutions for restaurants. The alliance brings together two of the most widely-used industry software solutions dedicated to increasing guest reservations and revenue for restaurants.

Under the agreement, Fishbowl's industry-leading email and guest marketing suite is now available with OpenTable's popular reservations solution. Fishbowl automatically provides the ability to include OpenTable’s “Reserve Now” reservations link within its guest email messages and is also adding the ability to integrate the company’s guest databases.

“We're very pleased to have Fishbowl as our partner,” said Ann Shepherd, Vice President of Marketing at OpenTable. “By combining Fishbowl’s email marketing expertise with our reservation capabilities, we think we can help drive more diners into the restaurants of our partners by giving them more tools to help communicate directly with their customers.”

“Integrating Fishbowl's Guest Marketing Suite with OpenTable's world-class reservations software brings a new level of opportunity to our mutual clients,” said Bill Donnelly, President and Chief Operating Officer of Fishbowl. “We're excited to be working with OpenTable to help our restaurant clients increase guest visits and generate more sales.”

About OpenTable, Inc.
OpenTable is a leading provider of free, real-time online restaurant reservations for diners and reservation and guest management solutions for restaurants. The OpenTable network delivers the convenience of online restaurant reservations to diners and the operational benefits of a computerized reservation book to restaurants. OpenTable has more than 13,000 restaurant customers, and since its inception in 1998, has seated more than 150 million diners around the world. The company is headquartered in San Francisco, California, and the OpenTable service is available throughout the United States, as well as in Canada, Germany, Japan, Mexico, and the United Kingdom.

About Fishbowl, Inc.
Fishbowl, Inc. is a leading provider of on-demand marketing software and services to the restaurant industry. Fishbowl’s Guest Marketing Suite helps restaurants of all sizes manage critical guest marketing services, including Email Marketing, Social Media, Guest Database Management, Analytics and Local Store Marketing. Fishbowl supports over 35,000 restaurant locations and manages the industry’s largest guest database, with over 45 million opt-in members. Fishbowl is based in Alexandria, Virginia with offices in North America and Europe.

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