AirportParkingReservations.com Selects Crossbow Group for Paid Search and Interactive Development and Management

AirportParkingReservations.com, the web site savvy travelers use to guarantee airport parking across the country, has chosen Crossbow Group to develop and manage its mission-critical paid search effort. Crossbow will be building a paid search program across all major search engines as well as consulting on related interactive strategies and tactics.

Westport, CT (PRWEB) September 15, 2006 -- AirportParkingReservations.com, the web site savvy travel-ers use to guarantee airport parking across the country, has chosen Crossbow Group to develop and manage its mission-critical paid search effort. Crossbow will be building a paid search program across all major search engines as well as consulting on related interactive strategies and tactics.

“After a thorough review of the online ‘PPC’ firms we decided that while we needed to strengthen our performance in “paid search” our long term marketing strategy requires a ‘full service’ mar-keting and communications agency. We have confidence that Crossbow Group will not only sucessfully build our online search program but guide us through traditional marketing opportuni-ties,” said Tom Lombardi, AirportParkingReservations.com’s president.

“Tom and his team have built that rarest of combinations among online businesses: a high growth solution that meets a pressing consumer need and is also profitable,” said Jay Bower, Crossbow Group president. “We’re very pleased to be partnering with this forward-thinking group.”

About AirportParkingReservations.com

Founded by travel industry veterans with years of combined experience, AirportParkingReservations.com is able to leverage long-standing relationships with corporate travel managers, online travel portals and major travel agencies to connect with an increasing percentage of the traveling public - both corporate and leisure.

At AirportParkingReservations.com, customers choose from a full range of parking options and vendors (self-park, valet, indoor, etc.) for their airport of departure. Reservations are made online by purchasing one day of parking with a credit card. The company’s parking partners guarantee the parking space and collect the remaining balance due when the customer presents their reservation receipt.

AirportParkingReservations.com has been cited in over 75 regional and national publications.

For more information about the company contact Tom Lombardi, president, at 203-245-8056.

About Crossbow Group

Crossbow Group is a full-service marketing and communications agency with expertise in developing high impact programs that drive measurable results – across the entire spectrum of com-munications media.

Crossbow Group excels at developing creative marketing solutions that overcome the challenges associated with acquiring, retaining and managing customers. With a solid grounding in the discipline of conventional and interactive direct response, Crossbow Group ensures that all communications work together as an integrated whole to achieve an ROI that meets or exceeds expectations. The firm’s client list includes Intuit, Weekly Reader, Yahoo!, St. Jude Childrens Research Hospital and other well-known brands.

For more information about the company, go to www.crossbowgroup.com or contact Jay Bower at 203-222-2244.

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