SuccessWorks Co-Sponsors the Search Marketing Labs at the DMA06 Conference & Expo

SuccessWorks Search Marketing Solutions is co-sponsoring the Search Marketing Labs at the Direct Marketing Association's DMA06 Conference and Exhibition in San Francisco, CA.

Portland, OR (PRWEB) October 16, 2006 -- Are you looking for actionable ways to gain higher search engine rankings and improve your PPC campaigns?

SuccessWorks Search Marketing Solutions (http://www.searchenginewriting.com/) is co-sponsoring the Search Marketing Labs at the Direct Marketing Association's DMA06 Conference and Exhibition in San Francisco, CA. Heather Lloyd-Martin, CEO of SuccessWorks, is the lead instructor of an elite panel of search marketing thought leaders, including Matt Bailey of SiteLogic Marketing, Detlev Johnson of PositionTech, and John Marshall from ClickTracks.

On Monday October 16, Lloyd-Martin's panel will evaluate pre-selected Websites, including hp.com, magneticattractions.com and alanrosenfeld.com, during two sessions: 3:00pm to 4:15pm and 4:30pm to 5:30pm. On Tuesday October 17, from 2:45pm to 4:00pm, audience members are invited to have their Websites evaluated on-the-fly by search marketing experts.

"So many companies can realize better positioning and greater PPC success almost immediately with just a few changes," says Lloyd-Martin. "It's exciting for site owners to learn how small modifications can have a huge impact on their rankings and their site ROI."

"We are looking forward to Heather Lloyd-Martin and her team of search marketing experts sharing their expertise and insights on search engine success," says Paul A. McDonnough, Senior Events Producer for the DMA. "They are on the leading edge of search engine marketing and the DMA is fortunate to have them on board."

Lloyd-Martin is a member of the DMA's Internet Marketing Advisory Board and Chair of the Search Engine Marketing Council. She is also on the Program Advisory Committee for DMA06.

About SuccessWorks

Since 1998, SuccessWorks has been helping businesses and organizations boost their conversion rates and gain top search engine listings. Considered the pioneer of SEO copywriting, the Portland, OR-based company provides SEO copywriting (http://www.searchenginewriting.com/seo-writing.shtml) services, customized training, strategy and consulting. For more information about SuccessWorks, visit www.searchenginewriting.com.

Contact:

Heather Lloyd-Martin -- President & CEO    

SuccessWorks Search Marketing Solutions, Inc

(360) 820-2199

www.searchenginewriting.com

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