Sawgrass Destination Set to Become the Pebble Beach of the East Key Partners Promise to be 'in Bed Together'

Redquartz Boundary Ltd. (RQB), the new Sawgrass Marriott Resort & Spa ownership group -- together with the Sawgrass Marriott and TPC Sawgrass teams -- recently announced a refreshed vision to establish the Ponte Vedra Beach area as one of the premier golf, spa, beach and convention destinations in the world setting up the Sawgrass destination as the Pebble Beach of the East.

Ponte Vedra Beach, FL (PRWEB) November 9, 2006 -- Redquartz Boundary Ltd. (RQB), the new Sawgrass Marriott Resort & Spa ownership group -- together with the Sawgrass Marriott and TPC Sawgrass teams -- recently announced a refreshed vision to establish the Ponte Vedra Beach area as one of the premier golf, spa, beach and convention destinations in the world. "The dynamic partnership between RQB, Sawgrass Marriott and TPC Sawgrass is setting up the Sawgrass destination as the Pebble Beach of the East," said Debi Bishop, general manager of Sawgrass Marriott Resort & Spa.

The powerhouse trio is investing more than $56 million in sweeping enhancements to everything from the famed THE PLAYERS Stadium Course and a new TPC Sawgrass Clubhouse to an extensive transformation of the Marriott guestrooms. Sawgrass Marriott guests are the only golfers with exclusive privileges and access to the legendary THE PLAYERS Stadium Course or Dye's Valley Course without a TPC Sawgrass membership or as a member guest.

"Sawgrass will undoubtedly be paralleled with iconic golf destinations such as Pebble Beach and Pinehurst," said David O'Halloran, the representative for RQB Ltd., the joint venture comprised of affiliates of an Irish-based investment company, and chief executive officer of RQB America.

Bill Hughes, general manager of TPC Sawgrass, added, "With THE PLAYERS Championship primed to go to the next level with a new May date, High Definition NBC broadcast with limited commercial interruption, and our dramatic renovation, we are clearly at a defining point in elevating Sawgrass as one of the most unique golf destinations in the world."

Sawgrass Marriott Resort & Spa is receiving a $16 million enhancement of guest rooms in the main tower of the resort scheduled for completion in January 2007. Each room will be transformed into a Marriott "Revive" room, bringing guests a new level of service, luxury and indulgence. The resort, with 508 guest rooms, suites and villas, includes the new 20,000 square-foot Spa at Sawgrass, four resort swimming pools and access to 26 miles of Atlantic beach at the Cabana Beach Club.

The resort renovation coincides with a $40 million improvement program at the PGA TOUR'S flagship TPC Sawgrass. Extensive renovations to THE PLAYERS Stadium Course and the construction of a spectacular new clubhouse will continue to elevate THE PLAYERS as one of the world's premier professional golf events.

To experience these outstanding improvements at Sawgrass, call the Sawgrass Marriott Resort & Spa at 800-457-GOLF or visit www.sawgrassmarriott.com.

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