Media Transcoding Issues Highlight the Power of the Streaming Media Defender(tm) Platform

The new IDC report titled "Transcoding: The Future of the Video Market Depends on It," concludes that the future of media delivery requires media transcoding on demand. Current digital rights management platforms cannot function under dynamic transcoding environments with only one exception; Streaming Media Defender(tm) from LiveSquare.com.

Gilbert, AZ (PRWEB) November 15, 2006

The new IDC report titled "Transcoding: The Future of the Video Market Depends on It," concludes that the future of media delivery requires media transcoding on demand. Current digital rights management platforms cannot function under dynamic transcoding environments with only one exception; Streaming Media Defender(tm) from LiveSquare.com.

Streaming Media Defender(tm) functions differently than other digital rights management (DRM) systems. Since, Streaming Media Defender(tm) does not alter or modify the media stream but rather functions outside of it, Streaming Media Defender(tm) is fully compatible with dynamic media transcoding systems.

The design of the Streaming Media Defender(tm) platform also allows all of the media transcoding points to be managed seamlessly as a single enterprise. Therefore, the end user is not required to re-authenticate and the systems operators of the media servers are not required to configure multiple profiles.

"As the media delivery world transforms, the power of the Streaming Media Defender(tm) platform is revealed," said Brett L. Scott, CTO of LiveSquare.com. It is now clear that current digital rights management (DRM) systems have another significant flaw in their design.

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