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XO Create! Wins Gold and Silver 2006 Davey Awards The XO Create! team is proud to have received both a Gold and Silver 2006 Davey Award for its outstanding design in the categories of stationary systems and collateral. Atlanta, GA (PRWeb) November 20, 2006 -- The XO Create! team is proud to have received both a Gold and Silver 2006 Davey Award for its outstanding design in the categories of stationary systems and collateral.
The Gold Davey Award was awarded for the Wego stationary system. Wego is a 15,000 square foot facility catering to the educational play of children. In order to set Wego apart from other facilites, XO Create! captured the playful nature of this new children edutainment center while retaining an upscale look and feel. The Wego stationary system has the unique feature of the characters printed on the backside of the stationary which allows the characters to appear on the outside of a folded letter; a feature the client fell in love with.
The XO Create! Collateral System is comprised of stationary, the 4D Strategy booklet, the Transform collateral piece, a custom letter and the silkscreened white shipping box. All pieces fit nicely into the box for mailing purposes.
The XO Create! collateral not only discusses the importance of a consistent and meaningful brand but also demonstrates these points. The Transform collateral piece provided a challenge to the print team as they worked with XO Create! to acheive the correct production of metallic inks, varnishes and eyelet binding.
"We work extemely hard on the brands that we develop, whether it be for ourselves or our clients. Although we specialize in packaging, we bring whole brand thinking to everything we do," said Jim Stringer, Creative Director for XO Create!. "It is exciting to be recognized in the competitive world of design."
XO Create! is a design firm specializing in whole brand thinking with expertise in packaging design. You can visit it on the web at xocreate.com.
The Davey Awards is an international creative award focused exclusively on honoring outstanding creative work from the best small firms worldwide. The 2006 Davey Awards received over 3,500 entries from ad agencies, interactive agencies, production firms, in-house creative professionals, graphic designers, design firms and public relations firms.
David defeated the mighty Goliath with a big idea and a little rock. That is the sort of thing small firms do every day. The Davey Awards honors the achievement of the "Creative David's" where strength comes from ideas, intelligence and out-of-the-box thinking, not a "Giant's" bankroll.
Great work is about fresh ideas and exceptional execution, not the biggest budgets. The Davey levels the playing field so entrants compete with only their peers and can win the recognition they deserve.
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