PupLife.com Launches Improved Web Site For Conscientious Dog Owners

PupLife.com launches its new look with a streamlined design and easy-to-use navigation. PupLife.com is the online destination for savvy dog owners. A diverse range of products makes PupLife.com the number one choice on the web for buying dog supplies.

Fennville, MI (PRWeb) November 29, 2006 -- PupLife.com, a leading online retailer of intelligent dog supplies, has launched its first major site redesign in over three years. The new site highlights popular features for dog owners such as dog care tips, holiday gift guides, dog photos and more. The new look, now live at http://www.puplife.com also offers shoppers a wide range of products for dogs including dog training supplies, safe dog collars and leashes, natural dog food, healthy dog treats and much more.

Eric Houtkooper, President of PupLife.com, noted that the design was based on user input. "Customer feedback and input drove the PupLife.com redesign from start to finish. Shopping for dog supplies online can be confusing and time consuming. Our new streamlined design makes it easy for dog owners to find exciting, new products. Our design also highlights new training techniques and health tips that can help keep your pet healthy, happy and intellectually stimulated. PupLife.com customers like to buy the best products and find the latest, up-to-date information on dog care. That, in turn, makes for happier dogs, and that's what we're all about."

PupLife.com has long been a trusted resource for dog owners who want to find the latest tips when it comes to canine care. The site's Dog Care Tips section has been a staple since PupLife.com launched in 2003. The lively PupLife.com Dog Blog has been a favorite of dog owners and fanciers since its launch in 2005. New additions to the site this year include a section devoted to dog photos, a dog name suggestion page and a dog training advice column featuring questions submitted by users and answered by dog training professionals called "Training Talk".

PupLife.com has several major additions planned for the year ahead. Leslie Hayes-Houtkooper, CEO, said "Our new site design enables users easy access to the most up-to-date information and products for dogs. We are very pleased with the new look and think our customers will benefit from all of the added features and components. Our goal is to help pet owners be better parents to their four legged family members. With this redesign and the site additions we have in store for 2007, we know that we will better serve the needs our customers and their pets."

Pup Life is the place where conscientious dog owners can find the best products for their pets. Our mission is to provide the finest products for your dog along with reliable information and superior customer service. As a business, we strive to promote ethical treatment of animals, and we encourage compassion and responsibility toward our pets. Most of all, we celebrate the incredible bond between humans and animals. For more information, contact Leslie Hayes-Houtkooper.

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