Corinthian Colleges Select PerformLine for Compliance Monitoring

Leading online educator has chosen the PerformMatch™ platform to monitor online advertising and lead partner compliance efforts

New York, NY (PRWEB) January 21, 2011

PerformLine, a compliance monitoring company, announced today that Corinthian Colleges and several other for-profit universities have recently chosen the PerformMatch™ platform to provide them with vital online compliance monitoring and ad verification services.

PerformMatch™ is the first compliance platform to provide real-time, automated monitoring of affiliates, aggregators and publishers to assess compliance with both industry-wide regulatory guidelines and the marketing polices of individual institutions. Corinthian will have the ability to use PerformMatch™ to advance their compliance monitoring efforts by creating custom rules according to their institutions’ specific needs and by leveraging the PerformMatch™ BPS rules set which was created in accordance with the new regulations in the for-profit industry as outlined by the U.S. Department of Education.

“As schools proactively broaden self-regulation of their online marketing campaigns against misrepresentations the need for independent monitoring and verification services like PerformMatch™ are crucial,” said Alex Baydin, CEO of PerformLine. “We are very pleased to be partnering with Corinthian Colleges to elevate their compliance monitoring efforts.”

PerformMatch™ provides schools the ability to immediately enhance their online marketing compliance efforts through special features like: daily screenshots of traffic and lead sources; daily compliance scores at every level; rich data, reporting and alerts to take actionable measures; the scheduling of new rule checks to maintain compliance with frequently changing course availability, descriptions, locations, etc.

As self-regulation efforts become even more important in this new era of compliance, PerformMatch™ will continue to aid the online marketing efforts of higher education marketers looking for independent compliance monitoring tools.

About PerformLine, Inc.
PerformLine, Inc. is an online marketing and technology company focused on delivering compliance monitoring and campaign verification products and services for Advertisers, Agencies, Publishers and Ad Networks. The demand for transparency, brand protection and independent verification resulted in PerformMatch™ the broadest-reaching compliance monitoring platform in-market, offering Display, Email and Lead Generation verification all in one place. PerformLine, Inc. was founded in 2007 in New York, NY. For more information, visit http://www.performline.com.

# # #