New Farm Equipment Marketing Partnership Created

IRON Solutions, LLC, Wheel & Deal and The Big Dealer have signed an agreement to work together to bring one-step marketing solutions to Western Canadian equipment dealers. This new partnership takes the next step in used equipment marketing, which is the combination of software systems, internet technology, and print media.

Fenton, MO (PRWeb) January 31, 2007 -- IRON Solutions, LLC, Wheel & Deal and The Big Dealer have signed an agreement to work together to bring one-step marketing solutions to Western Canadian equipment dealers. This new partnership takes the next step in used equipment marketing, which is the combination of software systems, internet technology, and print media.

IRON Solutions, best known for their inventory management software, equipment market intelligence and online solutions (IRON Guides, IRON Search and Inventory Manager), supplies proven technology that equipment dealers see as the industry standard. Wheel & Deal and The Big Dealer provide high quality print advertising platforms familiar to dealers and farmers and are seen as leaders in used equipment marketing.

By working together, this new partnership offers dealers the ability to take control of their marketing programs in ways never offered before. One entry into the IRON Solutions system can result in used equipment inventory control, equipment listings going directly to online search sites, and print ads going directly to Wheel & Deal and The Big Dealer, allowing dealers to make use of the technology available to them. This reduces the usual time consuming tasks of creating lists, working on different ad formats, and doing the same tasks over and over again.

The Canada West Equipment Dealers Association fully supports this new partnership, stating that it believes this is a significant step forward in the marketing of farm machinery and encourages all their members to consider this new tool for their operations.

About IRON Solutions:

IRON Solutions http://www.ironsolutions.com is the leading source of Equipment Market Intelligence for used agricultural, industrial, and outdoor power equipment. We provide an integrated portfolio of services to manufacturers, dealers, producers, and financial services firms who want to make business-critical decisions, informed by easily accessible, and accurate market information. IRON Solutions is the technology partner of the North American Equipment Dealers Association (NAEDA) http://www.naeda.com and its affiliated associations in Canada including the Canada West Equipment Dealers Association (CWEDA). For more information contact Nicole Thon, IRON Solutions, Phone: (306) 867-6279.

About Canada West Equipment Dealers Association

The Canada West Equipment Dealers Association (CWEDA) represents 400 farm, industrial and outdoor power equipment dealers in western Canada. CWEDA is the largest of three equipment dealer associations in Canada and are part of 18 such affiliates that make up the North American Equipment Dealers Association. For further information visit our website at http://www.cweda.ca. or contact John Schmeiser, Executive Vice President, Canada West Equipment Dealers Association, Phone: (403) 250-7581.

About Farm Business Communications:

Farm Business Communications http://www.agcanada.com is Canada's premier source of agricultural information, is a division of Glacier Ventures International Corp., http://www.glacierventures.com an information communications company focused on expanding across North America through both internal growth and the strategic acquisition of information communications companies that provide essential information and related services through print, electronic and online media.

For more information contact:

Wheel & Deal: Duff Jamison (780) 460-5519

The Big Dealer: Bob Willcox (204) 944-5751

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