Stephan Schambach, CEO of Demandware, to Speak at CADM Direct Marketing Days

Stephan Schambach, Founder and CEO of Demandware, will moderate the "Making Your Website Your Best CRM Tool" panel at CADM's Annual Direct Marketing Days Conference & Expo.

Woburn, MA (PRWeb) April 16, 2007 -- Stephan Schambach, Founder and CEO of Demandware, will moderate the "Making Your Website Your Best CRM Tool" panel at CADM's Annual Direct Marketing Days Conference & Expo. A two-time founder and CEO of e-commerce companies, Stephan will use his real-world experience working with retailers to discuss how retailers can use their websites to improve customer experience and build loyalty through content personalization, navigation, recommendations and merchandising.

What: Stephan Schambach, Founder and CEO of Demandware, is joined by Meyar Sheik, CEO of Certona, and Andy Chen, Founder & CEO of Power Reviews.

Where: Sheraton Chicago Hotel and Towers, Chicago, IL

When: Monday, April 30, 2007 from 9:00 to 10:00 AM

About Stephan Schambach

Demandware President and CEO, Stephan Schambach founded the company in 2004. Long an ecommerce visionary and pioneer, Schambach was among the first to recognize the sector as a major software market. He is the developer of a number of industry standards for the technology and also produced the first integrated ecommerce software package, enabling major global companies to streamline complex business processes.

Prior to Demandware, Schambach was CEO at Intershop, an ecommerce company he founded in 1992, built to market leadership, brought public in 1998 on the Frankfurt Stock Exchange's Neuer Market, and led to a successful NASDAQ listing in 2000. Schambach also currently serves as a board member of the SIIA (Software Information Industry Association) Software Division.

Earlier in his career, Schambach studied physics at Friedrich-Schiller University in Jena, Germany, and was among the first to found a company in East Germany after the Berlin Wall came down.

About Demandware, Inc.

Demandware delivers a flexible enterprise eCommerce platform, delivered on demand, to retailers that require best-in-class merchandising and continual platform innovation. Using Demandware, retailers differentiate their brand and improve the customer experience while maintaining merchandising control over promotions, pricing, content and site performance in multi-site and multi-brand environments. Customers include Playmobil, Bare Escentuals, and Gardener's Supply Company, and other major retail brands. For more information about Demandware, visit www.demandware.com, call 888- 553 9216 or email info(at)demandware.com.

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